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MoEngage

Brand : MoEngage

Price On Request

MoEngage is a customer engagement platform that provides personalized messaging, automation, and analytics solutions to help businesses optimize user interactions across various channels such as mobile, email, and web....Read more

MoEngage Software Pricing, Features & Reviews

What is MoEngage?

MoEngage is a comprehensive customer engagement platform that assists businesses in creating meaningful interactions. It offers personalized messaging, automation, and analytics across multiple channels like mobile apps, email, and web.

With advanced segmentation, businesses can target specific user groups based on behavior, preferences, and demographics, while automation streamlines the process of sending personalized messages, campaigns, and notifications for enhanced engagement and retention. MoEngage also provides analytics to track and optimize engagement strategies, enabling data-driven decisions for improved customer satisfaction.

Why Choose MoEngage Marketing Automation Software?

  • Unified View: Offers a comprehensive understanding of user data, enhancing customer insights.
  • Cross-Channel Consistency: Ensures uniformity in marketing messages for an integrated customer experience.
  • Easy Integration: Seamlessly integrates with existing systems and third-party tools for streamlined processes.
  • Customer Retention: Improves retention with personalized campaigns fostering ongoing engagement.
  • Time Efficiency: Automation saves time by optimizing workflows and automating repetitive tasks.
  • Real-Time Insights: Provides instant analytics for data-driven decisions and prompt responses to user behavior.
  • Enhanced Experience: Contributes to a satisfying user experience through personalized content and timely messages.
  • Competitive Edge: Utilizes predictive analytics and dynamic content for staying ahead in the competitive landscape.
  • Support & Training: Offers comprehensive support and training resources for maximizing software capabilities and staying informed about updates.

Functionalities of MoEngage Marketing Automation Software

  • Personalized Messaging: Facilitates sending personalized messages through various channels for user engagement.
  • Automation Campaigns: Supports creating automated campaigns based on user behavior or predefined criteria.
  • User Segmentation: Provides robust capabilities for categorizing the audience based on demographics, behavior, and preferences.
  • Push Notifications: Enables sending targeted push notifications to enhance user retention and conversion.
  • In-App Messaging: Facilitates communication with users actively using the app for an improved experience.
  • Analytics and Reporting: Offers comprehensive tools for tracking and measuring campaign performance.
  • Multi-Channel Marketing: Supports reaching the audience through various channels for an integrated marketing approach.
  • A/B Testing: Allows users to experiment with different variations to optimize marketing effectiveness.
  • Integration Capabilities: Integrates with third-party tools, facilitating seamless data exchange.
  • Customer Journey Mapping: Enables mapping and visualizing the customer journey to optimize interactions.

Benefits of MoEngage Marketing Automation Software

  • Real-time Messaging: Provides timely and relevant communication capabilities.
  • Predictive Analytics: Offers analytics to anticipate user behavior for optimized strategies.
  • Personalized Recommendations: Leverages recommendations for enhanced user experience and engagement.
  • Geo-Targeting: Enables location-specific messages for targeted marketing.
  • Behavior Tracking: Tracks user behavior, providing insights for effective campaigns.
  • Dynamic Content: Allows dynamic content creation for personalized and adaptive messages.
  • Cross-Channel Orchestration: Supports synchronized marketing across various channels.
  • ROI Tracking: Provides robust tracking features for measuring marketing success and impact.
  • Enhanced Customer Engagement: Facilitates higher levels of customer engagement through personalized communication.
  • Scalability: Accommodates business growth and evolving needs for adaptable marketing strategies.

Pricing of MoEngage

MoEngage price details are available on request at techjockey.com.

The pricing model is based on different parameters, including extra features, deployment type, and the total number of users. For further queries related to the product, you can contact our product team and learn more about the pricing and offers.

MoEngage Pricing & Plans

MoEngage price is available on request

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MoEngage Features

Core Functionalities

  • icon_check Contact Management Automatically organize, track, and nurture leads and contacts for personalized marketing outreach.
  • icon_check Templates Ready-to-use email and campaign templates
  • icon_check SMS Marketing Facilitates the users with a strategy that uses text messages to engage customers and generate sales.
  • icon_check A/B Testing Enables you to compare two versions of your page using the same URL making it easier for you to select the superior version.
  • icon_check Behavioral Targeting Delivers messages and advertisements based on the users' activity.
  • icon_check Landing Page / Web Forms Helps the user create attractive landing pages which further helps them attract new customers.
  • icon_check Automated Workflow Optimization Helps in boosting marketing efficiency by automating repetative tasks.
  • icon_check Customer Journey Mapping Enables marketers to design and oversee automated customer journeys through a variety of media.
  • icon_check Content Marketing Automation Automate content creation, scheduling, and distribution to engage audiences across channels.
  • icon_check Progressive Profiling It collects the information from the user over time to create efficient consumer profiles.
  • icon_check Social Media Automation Process via which content gets scheduled on social media in an automated manner.
  • icon_check Compliance Management Ensure all marketing campaigns follow legal and industry regulations with automated compliance checks.
  • icon_check Behaviour Management A marketing technique that targets consumers with personalized content based on their past activity.
  • icon_check Loyalty Management Allows the users to strategize design patterns, manage, and analyze loyalty programs.
  • icon_check Dynamic Content Produces personalized campaigns as per users' interests, behavior, and preferences.
  • icon_check User Access Management Allotting access to a specified user, as per their level of importance in the workflow
  • icon_check Visual Editor Helps in quickly assembling campaigns by dragging and dropping elements.
  • icon_check Custom Workflows Allows the user to streamline their workflow and educates them about the sections that need attention.
  • icon_check Cart Recovery Automation A tactic that sends automated messages to users who abandon their online shopping carts.
  • icon_check Through Channel Marketing Automation (TCMA) Helps companies with automated marketing activities across various channels.

Campaign Management

  • icon_check Channel Management Manage multiple marketing channels seamlessly for consistent messaging and performance tracking.
  • icon_check Campaign Optimization Improve conversion rates, enhance user engagement and increase ROI.
  • icon_check Omnichannel Omnichannel enhances customer experience across all platforms, boosting engagement, satisfaction, and conversions.
  • icon_check Multichannel To plan, execute, and measure marketing tasks across multiple channels.
  • icon_check Performance Analytics Enables marketers to track, analyze, and optimize marketing campaign performance across different channels in real-time
  • icon_check Conversion Rate Optimization (CRO) Boost conversions by automating A/B testing, user behavior analysis, and performance improvements.
  • icon_check Channel Optimization Analyze and optimize marketing channels to maximize ROI with real-time performance insights.
  • icon_check Data Driven Optimization Uses analytical tools and data to enhance systems, procedures, and decision-making capabilities
  • icon_check Landing Page Optimization It assists the users with improving the design and layout of web pages and increases conversions.
  • icon_check Advertising Management Process that involves planning and executing campaigns to promote a product or service

Lead Management

  • icon_check Segmentation Helps in separating customers as per their choice, behaviour and their pattern.
  • icon_check Lead Scoring It uplifts potential customers based on their likelihood of becoming customers.
  • icon_check List Management Helps in organizing, maintaining, and optimizing lists of potential customers or leads
  • icon_check Lead Generation It helps in attrracting new potential customers
  • icon_check Lead Nurturing It engages with the potential customers to encourage them to make further purchases
  • icon_check Lead Qualification Helps the users in identify and prioritize the best leads.
  • icon_check Leads Conversion It helps organization in converting potential client to prominent customers

Email Marketing

  • icon_check Drip Campaigns Sends personalized promotional emails at predetermined intervals, as per the user's demographic
  • icon_check Behavioral Targeting Delivers messages and advertisements based on the users' activity.
  • icon_check Auto - Responders Send predefined messages to customers based on the choices that they make
  • icon_check Email Optimization Segments your email in an optimal manner
  • icon_check Cart Recovery Automation A tactic that sends automated messages to users who abandon their online shopping carts.

WhatsApp Marketing

  • icon_check Drip Campaigns Sends personalized promotional emails at predetermined intervals, as per the user's demographic
  • icon_check Behavioral Targeting Delivers messages and advertisements based on the users' activity.
  • icon_check Auto - Responders Send predefined messages to customers based on the choices that they make
  • icon_check Segmentation Helps in separating customers as per their choice, behaviour and their pattern.
  • icon_check Bulk messaging Facilitating the user with the feature of sending a huge number of text messages on multiple channels and individuals in one go.
  • icon_check Cart Recovery Automation A tactic that sends automated messages to users who abandon their online shopping carts.

Integrations Supported

  • icon_check CRM Integration Integrate CRM systems to automate lead nurturing, sales processes, and track customer interactions.
  • icon_check Third Party Integration Allows the user to integrate with several thrid party applications with ease.
  • icon_check Barcode Integration Deliver clients prewritten messages depending on specified triggers.
  • icon_check Project Management With the help of AI, organizations can manage thier projects with utmost efficiency.
  • icon_check API Integration Ability to connect two or more applications via APIs.
  • icon_check Webhooks Messages that are sent from one application to another, when the trigger is set.
  • icon_check Event Marketing Method via which particular behaviours or occurrences cause an automated reaction
  • icon_check Influencer Marketing It helps in building a partnership between influencers and brands that benefits both parties

Analytics and Reporting

  • icon_check Visitor Tracking Users can analyze and track customer's activity over the platform.
  • icon_check Dashboards Projects the user's data in a visual format
  • icon_check Predictive Analytics Helps the users with analyzing the data using advance ML algorithms.
  • icon_check Real-time & Actionable Insights Real-time data analysis with immediate data-driven recommendations for action.
  • icon_check Live View It offers real-time insight into your audience's interactions with your marketing materials.
  • icon_check Heatmaps Helps marketers spectate their visitor's activity on their page.
  • icon_check Session Recording Records visitor's interaction with the platform (including mouse movement as well)
  • icon_check Web Form Tracking Allows the user to track the activities of the users once they submit the form.
  • icon_check PDF Report Allows the user to export the data in PDF format

Alerts & Notifications

  • icon_check SMS Notification Keeps the customer notified of the changes via text messages.
  • icon_check Email Notifications You would be notified of the alterations that takes place in the campaign onto your email
  • icon_check Push Notifications A powerful tool that helps in converting clients to prominent customers
  • icon_check Real-Time alerts Allows companies to instantly send clients tailored and pertinent marketing messages.
  • icon_check Desktop Notification Gives you a pop-up notification on your desktop itself.
  • icon_check In-App Notifications Facilitates the user with notification with-in the app as well.

AI Capabilities

  • icon_check Customer Journey Mapping Enables marketers to design and oversee automated customer journeys through a variety of media.
  • icon_check Generative AI The system automates creating emails, ads, social media posts, images and product descriptions.
  • icon_check Predictive Analytics Helps the users with analyzing the data using advance ML algorithms.
  • icon_check Smart Recommendations Provides the user with engaging content that could uplift the organization's revenue and reputation.
  • icon_check Subject Line Helper Assists the users with engaging email subjet lines

MoEngage Specifications

  • Supported Platforms :
  • Device:
  • Deployment :
  • Suitable For :
  • Business Specific:
  • Business Size:
  • Customer Support:
  • Integration:
  • Training:
  • Language:
  • AI Features:
  • Ubuntu Windows MacOS Linux
  • DesktopMobileTabletiPad
  • Web-Based
  • All Industries
  • All Businesses
  • Small Business, Startups, Medium Business, Enterprises
  • Email, Live Chat, Communities
  • API Integration
  • Webinars, Documentation, Videos
  • English
  • AI Integrated

MoEngage Reviews

75%

Have recommended this product

Overall Score

3.6/5
Based on 10 Reviews

Review this product

Your valuable feedback helps others like you make a better decision.

Pros

pros_icon “The analytics tools in MoEngage provide valuable insights into how our campaigns are performing and help us understand our customers better.” Deepak Kumar Keshri - Aug 20, 2024

pros_icon “This software allows us to monitor user behavior closely and respond with timely, personalized messages.” Ishika Bisht - Aug 20, 2024

pros_icon “MoEngage’s customer lifecycle marketing campaigns have made it easy to manage our relationships with customers from start to finish.” Shubham Bansal - Aug 13, 2024

Cons

cons_icon “The platform can sometimes be a bit slow when working with large reports.” Deepak Kumar Keshri - Aug 20, 2024

cons_icon “Some features, especially the more advanced ones take time to understand.” Vishal Satam - Aug 19, 2024

cons_icon “ I’ve noticed that customer support could be faster when we run into issues. It’s not a frequent problem, but it can be frustrating when we need quick answers.” Shubham Bansal - Aug 13, 2024

VS

vishal satam

Verified reviewer:linkedin_verify

Manager, Market Research

2-100 Employees

Software user since: 6-12 months

Reviewed on: Aug 19, 2024

3.7/5

“MoEngage’s Seamless Integration Made Our Transition Smooth”

MoEngage’s seamless integration allowed us to quickly adopt its features, like automated messaging and detailed analytics, without any major disruptions.

Pros :

Cons :

Switched from : Brevo

Reason to switch : We needed a more user-friendly platform with better integration capabilities, and MoEngage fit the bill perfectly.

Features

3.5/5

Value for Money

4/5

Customer Support

4/5

Ease of Use

3.5/5

Likely to Recommend

8/10
RS

Rishikesh Sharma

Verified reviewer:linkedin_verify

Product Manager, Market Research

2-100 Employees

Software user since: 6-12 months

Reviewed on: Aug 20, 2024

3.8/5

“MoEngage’s Automation Makes Marketing Easy with its stands out features”

MoEngage has streamlined our marketing efforts significantly. The platform’s automation capabilities mean that we can set up campaigns that run on their own, saving us a lot of time and manual effort.

Pros :

Cons :

Switched from : Hubspot Marketing Hub

Reason to switch : We chose MoEngage because it offered more advanced personalization and automation features.

Features

3.5/5

Value for Money

4/5

Customer Support

4/5

Ease of Use

4/5

Likely to Recommend

8/10
DK

Deepak Kumar Keshri

Verified reviewer:linkedin_verify

Co-founder, Market Research

2-100 Employees

Software user since: 1-2 years

Reviewed on: Aug 20, 2024

3.7/5

“MoEngage’s Analytics Tools Are Essential for Campaign Success”

The analytics tools offer deep insights into customer behavior and campaign performance, which have been invaluable in helping us make well informed decisions.

Pros :

Cons :

Switched from : ActiveCampaign

Reason to switch : We switched because MoEngage offered more advanced analytics and tracking features that better suited our needs.

Features

3.5/5

Value for Money

3.5/5

Customer Support

4/5

Ease of Use

4/5

Likely to Recommend

8/10

MoEngage Company Details

Brand Name MoEngage
Information MoEngage is an internet company that features cloud-based marketing services for consumer businesses.
Founded Year 2014
Director/Founders Raviteja Dodda, Yashwanth Kumar
Company Size 1000+ Employees

MoEngage FAQ

A MoEngage Software is compatible with Ubuntu, Windows, Linux and MacOS.
A MoEngage Software app is not available for Android and iOS app users.
A MoEngage Software supports web-based deployment.
A MoEngage price details are available on request at techjockey.com.
A MoEngage Software is typically used by all industries for personalized messaging, automation, and analytics solutions to help businesses optimize user interactions.
A Yes, MoEngage Software free demo is available at techjockey.com.
A MoEngage Software does not offer a free trial. However, the premium plan with advanced features is available at techjockey.com with exciting deals.
A MoEngage Software installation is not required, as it is web-based. Just open the Setup Wizard to get started.
A MoEngage utilizes advanced analytics to understand user behavior, enabling businesses to personalize omnichannel engagement through AI-powered optimization and real-time communication. This streamlines customer journeys, providing insights for targeted interactions and enhancing overall user engagement and satisfaction.

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