What is Event Management software?
Event management software is a sophisticated digital solution designed to streamline the planning, organization, and execution of events. It comes equipped with various features, including event registration, ticketing, venue selection, scheduling, attendee engagement, and post-event analysis. This software enables event organizers to simplify tasks, efficiently manage logistics, engage with participants, and analyze data for future improvements. All in all, the software provides a centralized platform for seamless coordination, minimizing manual efforts, and optimizing overall event success and efficiency.
How do we evaluate and select the best Event Management Platforms for you?
In order to help you select the best event management platforms, we have assessed several crucial factors to ensure optimal performance and suitability. First and foremost, we considered the software's ease of use, ensuring that it offers intuitive interfaces and straightforward workflows for easy event planning.
Additionally, we prioritized features such as online registration and ticketing capabilities, attendee engagement tools, data analytics, and reliable customer support. We also evaluated the software's scalability, customization options, and integration capabilities with other tools to ensure it aligns with diverse event planning needs. By meticulously considering these factors, we've curated a list of event management platforms that we confidently recommend to enhance your event planning experience.
Why use Event Management platforms?
- Cost Efficiency in Planning: Event management platforms reduce planning costs by automating tasks, minimizing manual efforts, and optimizing resource allocation.
- Efficient Booking Management: Event management platforms streamline the management of venue bookings, speaker schedules, vendor coordination, and other event-related resources.
- Enhanced Attendee Experience: By offering easy registration, personalized communication, and interactive features, event management platforms significantly improve the overall experience for attendees.
- Data-Driven Decision Making: These platforms collect and analyze valuable data on attendee demographics, preferences, and engagement, enabling organizers to make informed decisions for future events.
- User-Friendly Interfaces: Event management platforms provide easy-to-use interfaces, reducing the learning curve for organizers and saving substantial time in navigation.
- Seamless Integrations: Integration with various tools and platforms, such as email marketing, CRM systems, and payment gateways, ensures a smooth flow of data and enhances overall efficiency.
- Networking Opportunities: Top-notch event management platforms regularly host events, providing organizers with opportunities to network, gain insights, and stay updated on industry trends and best practices.
Kinds of Event Management platforms
Various categories of event management software comprise comprehensive all-in-one platforms, specialized event ticketing systems, video-based virtual event platforms, networking enhancement tools, out-of-the-box event solutions, and app-based event support tools. Each category offers distinct functionalities tailored to specific event management needs, as described below:
- All-in-one Event Management Platforms: These all-inclusive solutions cater to all types of events, offering features such as registration, marketing, networking, sponsors, and analytics. Pricing is typically a flat fee based on user count, with customization options available.
- Event Ticketing Platforms: Simplifying ticket sales, these platforms enable organizers to create ticketing websites with various ticket types. They often include marketing integrations and analytics but charge a flat fee per ticket sold plus a percentage of the total ticket price.
- Video-based Virtual Event Platforms: Specifically designed for virtual events, these platforms prioritize video streaming while providing limited engagement, networking, and marketing features. Pricing varies but may include subscription models and fees based on ticket sales.
- Networking Enhancement Platforms: Focused on enhancing attendee networking at hybrid, virtual, or live events, these platforms facilitate chats, meetings, and connections. They are often integrated with comprehensive event management systems for added functionality.
- Out-of-the-box Event Solutions: These standardized event management platforms offer basic management features without extensive customization. Mostly priced per registration per event, they are suitable for internal corporate events and organizations with large budgets.
- App-based Event Support Tools: Designed to support event attendees, these event management platforms offer engagement, networking, and analytical features. Integrated with web-based platforms for live and hybrid events, they provide functionalities such as surveys, gamification, and session schedules.
How does event management platforms software work?
Event management software are digital solutions designed that help event managers streamline the process of planning, organizing, and executing events. Here is how it works;
- Planning the Event: Event management platforms facilitate the planning phase by providing tools for organizing various elements of the event. This includes budgeting, selecting the venue, obtaining permits, arranging transportation, coordinating entertainment, managing catering services, and ensuring adequate security measures.
- Budgeting: Budgeting tools within event management platforms help organizers allocate funds efficiently across different aspects of the event. This ensures that expenses are carefully managed, and financial resources are utilized effectively to achieve the desired outcomes within the allocated budget.
- Choosing the Venue: Event management software simplifies the process of selecting a suitable venue by providing detailed information about available venues, including capacity, amenities, and pricing. Organizers can compare options and make informed decisions based on their event requirements and budget constraints.
- Getting Permits: Obtaining permits is a crucial aspect of event planning to ensure compliance with local regulations and legal requirements. Event management platforms often include features for managing permits, facilitating the application process, and tracking the status of permit approvals.
- Transportation: Transportation logistics are essential for ensuring the smooth movement of attendees, staff, and equipment to and from the event venue. Event management software helps organizers coordinate transportation arrangements, such as shuttle services, parking facilities, and logistics for transporting event materials.
- Entertainment: Entertainment plays a significant role in enhancing the overall experience of an event. Event management platforms assist organizers in booking entertainment acts, managing performance schedules, and coordinating technical requirements for audiovisual equipment and staging setups.
- Catering: Catering services are essential for providing refreshments and meals to event attendees. Event management software facilitates the selection of catering vendors, menu planning, dietary accommodations, and managing food and beverage budgets.
- Security: Ensuring the safety and security of event attendees, staff, and assets is paramount. Event management platforms include features for coordinating security measures, such as hiring security personnel, implementing access control systems, and managing emergency response plans.
Best Event Management Software Comparison
Here is a comparison table of 5 event management software along with other essential details;
event management software Cost |
Software | Integration | Industry |
Zoho Backstage | Zoom, Eventbrite, Stripe, Albato | Freelancers, Small businesses, Mid size businesses, Large enterprises |
Accelevents | SendGrid, Stripe, QuickBooks Online, Google Analytics | Freelancers, Small businesses, Mid size businesses, Large enterprises |
ViewStub | PayPal | Small businesses, Mid size businesses |
Swoogo | PayPal, Zoom, HubSpot CRM, Vimeo | Freelancers, Small businesses, Mid size businesses, Large enterprises |
BigMarker | xCatalyst, LeadsBridge, Google Analytics, Dropbox | Freelancers, Small businesses, Mid size businesses, Large enterprises |
Who can use Event Management platforms?
Event management platforms can be commonly used by a wide range of individuals and organizations involved in planning, organizing, and executing events. These platforms are of assistance specifically for event planners, coordinators, and managers responsible for managing various aspects of events, such as venue selection, scheduling, budgeting, and logistics. Also, event management platforms are beneficial for businesses, companies, and organizations hosting events for marketing, networking, or educational purposes. These entities can utilize event management platforms (or software) to streamline event planning processes, enhance attendee experiences, and maximize the success of their events.
Event management platforms can also be utilized by professionals in industries such as hospitality, entertainment, education, and non-profit sectors who are involved in hosting events as part of their job responsibilities. In fact, individuals planning personal events such as weddings, parties, conferences, or workshops can also benefit from using these viable platforms to organize and manage their events efficiently. On the whole, event management platforms are versatile tools that cater to the needs of various users across different sectors and industries involved in planning and executing events of all types and sizes.
What are the features of Event Management software?
- Integrated Event Calendar: This feature streamlines event organization and management by providing a centralized calendar system to schedule, track, and update event details seamlessly.
- Email and Marketing Automation: Automates email campaigns and marketing efforts, facilitating efficient promotion, attendee engagement, and communication without manual intervention.
- Appointment Booking Calendar: Allows attendees to easily book appointments or reserve slots for specific activities during the event, enhancing the scheduling process and overall attendee experience.
- Multiple Payment Gateway Integrations: This feature enables secure and convenient payment processing by integrating with various payment gateways, offering attendees flexibility in choosing their preferred payment method.
- SMS Communications: Provides a direct and immediate communication channel through text messages, ensuring timely updates, reminders, and real-time engagement with attendees.
- White-Label Branding: Allows customization of the software interface with branding elements, creating a cohesive and professional look that reflects the organization's brand identity.
- Professional Development Points and Certificates: Recognizes attendee participation and achievement with certificates or professional development points, incentivizing engagement and providing tangible recognition.
- Flexible (Customizable) Templates: Offers customizable event templates to align with branding and preferences, maintaining brand consistency and delivering a polished event experience.
- Integration Features: This enables seamless integration with other software and tools to optimize data management, automate workflows, and leverage additional features for improved overall event planning efficiency.
What are the benefits of Event Management software?
- Effortless Event Management: The software simplifies the entire event planning process, from registration to post-event analysis, making it easier to organize and execute events smoothly.
- Centralized Platform: It provides a centralized platform where all event-related tasks, data, and communications are managed in one place, improving coordination and efficiency.
- Time Saving: By automating repetitive tasks and streamlining workflows, the software saves time for event organizers, allowing them to focus on more strategic aspects of event planning.
- Lower Costs: Event management software helps reduce costs associated with manual processes, paper-based registrations, and unnecessary administrative tasks.
- Holistic Approach: The tool offers a comprehensive solution for managing all aspects of an event, including registration, ticketing, marketing, attendee engagement, and data analysis.
- Improved Data Collection: The software enables better data collection and tracking of attendee information, preferences, and feedback, providing valuable insights for future events.
- Elevated Professionalism: With its professional features and branded interface, the software enhances the overall professionalism of events, leaving a positive impression on attendees, clients, and sponsors.
- Event Automation: Automation features streamline event processes, such as sending reminders, managing registrations, and generating reports, making event management more efficient.
- Increased Attendee Engagement: The software offers tools for engaging attendees before, during, and after the event, enhancing the attendee experience and participation.
- Better Analysis and Improvement: By analyzing event data and attendee feedback, organizers can identify areas for improvement and make data-driven decisions to enhance future events.
How much does Event Management software cost?
The pricing of event management software may vary based on factors such as included features, customization needs, and event size. While basic packages may start at around $29 per month, advanced solutions could cost considerably more than that. Additional charges may apply for specific functionalities or integrations. For accurate pricing, it's always advisable to contact reputable event management software providers directly for tailored quotes based on your unique requirements and preferences.
How to choose the best Event Management software?
- Identify Your Needs: Clearly outline your specific event management requirements, such as attendee registration, ticketing, or venue management, to identify and opt for the essential features you need.
- Evaluate Features: Look for software with essential features such as event registration, ticketing, attendee engagement, and post-event analysis to ensure it meets all your event planning needs.
- User-Friendly Interface: Always opt for software with an intuitive interface that is easy to navigate and use, ensuring smooth event planning and management.
- Customization Options: Look for a solution that offers customization options to match your event branding and specific requirements, allowing you to create a personalized experience for attendees.
- Integration Capabilities: Make sure the software integrates smoothly with other tools and platforms you use, such as CRM systems or marketing automation tools, to streamline your event management processes.
- Scalability: Choose software that can scale according to the size and complexity of your events, whether small gatherings or large conferences, ensuring it can accommodate your future needs.
- Support and Training: Consider trusted software providers that offer reliable customer support and comprehensive training resources to assist you in utilizing the platform effectively and addressing any issues that may arise.
- Budget Considerations: Evaluate the pricing plans of different software options and choose one that aligns with your budget while fulfilling your requirements adequately, ensuring you get the best value for your investment.
What are the trends related to Event Management software?
- Immersive Experience-Centric Venues: Event venues are increasingly focusing on creating immersive experiences to captivate attendees. This involves incorporating interactive elements, such as augmented reality (AR) displays or themed decor, to enhance engagement and leave a lasting impression.
- Growing Role of AI Experimentation: More and more event management solutions are embracing artificial intelligence (AI) to optimize various aspects of event planning and execution. From chatbots for attendee assistance to AI-driven data analytics for personalized event recommendations, AI is revolutionizing how events are organized and experienced.
- Innovative Engagement Strategies: Event organizers are exploring innovative ways to engage attendees beyond traditional methods. This includes leveraging emerging technologies such as virtual reality (VR) or interactive mobile apps to create immersive and interactive experiences that foster attendee participation and enjoyment.
- Enhanced Collaboration Between Planners and Venues: Modern event management platforms are facilitating seamless collaboration between event planners and venues. Through integrated communication tools and shared project management features, planners and venues can efficiently coordinate logistics, leading to smoother event execution and enhanced attendee satisfaction.
- Focus on Accessibility and Sustainability: There is a growing emphasis on making events more accessible and sustainable. This involves incorporating features such as wheelchair accessibility, sign language interpretation, and eco-friendly practices such as paperless ticketing and recycling initiatives to align with attendees' diverse needs and environmental concerns.
- Events as Marketing Platforms: Organizations are recognizing the marketing potential of events beyond their primary objectives. Events are increasingly viewed as valuable marketing platforms to showcase products, engage with target audiences, and strengthen brand awareness through experiential marketing strategies.
- Technology Proficiency for Event Professionals: Event management professionals are upskilling in technology proficiency to leverage the full potential of event management software. This includes learning to utilize advanced features for data analytics, attendee engagement, and virtual event hosting to deliver exceptional event experiences and drive positive outcomes.
Top Event Management software Features and Pricing
event management software Cost |
Software | Features | Prices |
Eventbrite | No contact limits, Automated workflows, Clear email insights, Personalized recommendations, Automated event notifications, Monitor event data in real-time | Starting at $29 per month |
Social Tables | Automation, Seamless guest list management, 3D virtual walk-throughs, Shareable with stakeholders, Registration integration, Post-Event reports, Max capacity diagrams | Starting at $199 per month |
Cvent | Design your event space, Marketing & automation tools, Tracking & reporting, Self-serve speaker portal, Publish approved submissions, Score every action, Meeting Request Form | Price On Request |
Amazon EventBridge | API Destinations, Event Filtering, Schema Registry, Integrations, Data Streaming, Advanced Enrichment, Event Management, Security & Permissions | Price On Request |