Google ads shows Unassigned when traffic is not attributed to a source or medium correctly. There are several reasons why this may happen, such as: Tracking issues: When there are errors in the tracking code implementation or configuration, it can lead to unassigned traffic.
Why Google Ads traffic reporting as Unassigned in GA4?
Namrata kushwah . Jul 14, 2023
A:
Shubham Jul 14, 2023
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