To build an effective email campaign using Omnisend, follow the tips given below:
- Determine the campaign's goal
- To target particular groups based on behavior, demographics, or past purchases, use Omnisend's segmentation function
- Create eye-catching emails using the drag-and-drop editor in Omnisend
- Create automated workflows to handle emails that are triggered, such as welcome messages, cart abandonment, or follow-ups after a purchase
- Since many consumers check their emails on mobile devices, make sure your emails are responsive.
