An end-user who has logged one or more events in a calendar month is known as a Monthly Active User (MAU). Any distinct user activity on the web, on mobile devices, through interaction channels, or through offline uploads or data imports from third-party services falls under this category.
What is MAU in CleverTap?
Richard PolashRozario . Aug 11, 2024
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Shailesh Chavda Aug 11, 2024
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