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How is web push beneficial to campaigns in Brevo?

fahim ahmad . Aug 09, 2024

A:

The benefits of Web push campaigns are as follows:

  • Web push campaigns help people to stay informed as they can be sent instantly to people who have opted-in to receive them
  • As compared to different means of communication, web push notifications get higher click-through rates and have better visibility as they grasp user attention and prompt them to act upon it
  • Web push campaigns ensure that only interested users receive them, as they need the user’s consent to receive them
  • One can segment their clients and choose whom to send campaigns to for a personalized experience.

Aug 09, 2024

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