HubSpot provides its users with various tools to analyze and improve conversions, some of which are as follows:
- The users can check the summary of their company's marketing performance, conversion rates and traffics source in HubSpot’s analytics dashboard
- HubSpot’s A/B testing tool allows the users to compare different versions of CTAs, landing pages and emails to understand which one gets more conversions
- HubSpot's visitor tracking tools help the users understand the interaction of the visitors with the website. This data ensures that the users can improve the websites to get more conversions.