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Advanced Segmentation
It segments audiences for personalized email campaigns based on demographics, behavior, and engagement.
Email Templates
It offers customizable email templates for creating visually appealing and professional emails quickly.
Marketing CRM
It offers basic CRM functions to manage contacts, track interactions, and understand customer behavior.
Multivariate Testing
Users can analyze the impact of different email elements on performance metrics through multivariate testing.
Comparative Reporting
Provides tools for comparing the performance of email campaigns side by side to identify trends and areas for improvement.
Phone & Email Support
It offers customer support via phone and email channels to assist users with any platform-related queries or issues.
Send Time Optimization
Its feature analyzes subscriber behavior to determine the best time for sending emails for maximum engagement.
Behavioral Targeting
Users can tailor email content and offers based on subscriber actions and interactions with previous campaigns.
Dynamic Content
Supports dynamic content insertion for personalized emails based on recipient data.
Custom Branding
Enables email customization with branding elements for consistent brand identity.
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Brand Name | Mailchimp |
Information | Mailchimp provides marketing automation for e-commerce businesses. |
Founded Year | 2001 |
Director/Founders | Ben Chestnut, Dan Kurzius |
Company Size | 1000+ Employees |
Other Products | Mailchimp Marketing Platform |
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