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Hubspot Marketing Hub

Brand : HubSpot

Starting at $ 20

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Hubspot Marketing Hub Software Pricing, Features & Reviews

What is HubSpot Marketing Hub?

HubSpot Marketing Hub lets you exponentially increase your website traffic by creating engaging campaigns and emails and then marketing most beneficially. It was created keeping in mind businesses of all sizes and industries. It has an easy-to-use interface that simplifies complex tasks like creating lists and campaigns and then marketing them accordingly.

Apart from that, this platform is stacked with several messaging channels, and features like lead nurturing, lead conversion, automated content creation, etc. allow the user to work with utmost efficiency.

Why Choose HubSpot Marketing Hub?

HubSpot Marketing Hub is one of the greatest marketing automation software for many reasons. Some of them are listed below:

  • Task Automation: HubSpot Marketing Hub provides a package of functionalities in an automated manner; like data pipeline creation, building workflow, managing leads, etc. which helps organizations increase their productivity.
  • AI Capability: It provides customers with advanced AI features users can perform several tasks, including product research, pathway development, brand promotion, and more, with the assistance of HubSpot AI.
  • Measuring and Optimizing: HubSpot helps in making efficient strategies that improve the sales pattern, hence creating a clean streamline for attracting new clients. With data-driven decisions, users can analyze campaign effectiveness, improve ROI, and help them understand customer journeys.
  • Efficient Customer Support: It has a commendable support functionality of 24/7 which is provided to the users, wherein they can contact the support team of HubSpot via call, chat, or even email.
  • Smart Content Creation: Create your own highly customized emails, landing pages, and forms using HubSpot Marketing Hub and boost consumer engagement and trust in the product.

Additional HubSpot Marketing Hub Features

Some features of Customer.io make it stand out. Some of them are listed below:

  • Adaptive Testing: An enhanced version of A/B testing where the software automates the process of switching pages and dry running them, respectively. It continuously optimizes your page and maximizes its performance.
  • Single Data Management Platform: It provides the users with a combined platform, wherein both the user and the customer can manage and access their campaigns and emails.
  • Subscriber Management: Using this functionality, the user can manage customers’ subscriptions and make sure their requirements are getting well-handled.
  • Image Library: HubSpot allots a special place to their users to store and access elements like images, audio files, fonts, etc. In this way, both parties get easy access to their files.

Who are the Potential Users of HubSpot Marketing Hub?

HubSpot Marketing Hub is becoming popular across various industries. Here are some well-known sectors that use HubSpot Marketing Hub:

  • IT industries: They use HubSpot Marketing Hub software as they require effective data management, segregation of sales funnels, enhancing leads, etc.
  • E-commerce industries: It helps in automating traditional marketing techniques and enhancing organization's online visibility. Using HubSpot Marketing Hub industries can boost income and enhance productivity.
  • Healthcare center: It helps healthcare centers in improving their customer engagement and promoting their brand value. Additionally, it helps in managing lead generation and enhances customer relationships, which is a preferable feature required by pharmaceutical companies.
  • Educational institutions: HubSpot helps academic institutions enhance consumer connection with their clients, streamline staff productivity, and develop eye-catching campaigns.
  • Gaming: HubSpot is used by various game development companies to analyze consumers’ interests and then promote products as per the demographic. Using HubSpot integration, companies can also provide in-game pop-ups and reward notifications.

Key Takeaways of HubSpot Marketing Hub

Let’s rewind and grab some key takeaways from HubSpot Marketing Hub.

  • A marketing automation tool that focuses on creating marketing strategies that attract potential clients and potentially convert them into faithful customers.
  • HubSpot integration lets their users work with full independence, allowing them to work in collaboration with any software in any domain.
  • HubSpot AI helps a lot in automating tasks like building workflow models, templates, and many more.
  • It is a versatile marketing tool that is being used in nearly every sector, from e-commerce to educational institutions.

HubSpot Marketing Hub Pricing Plan

The pricing plan of HubSpot Marketing Hub is divided into three segments; the free plan can accommodate up to 5 users, and using this pack, user can send one automated email per form. The Marketing Starter pack can send up to 10 automated actions, and it costs $20/month. The third and last pack, Marketing Hub Professional, costs $890/month; it allows omni-channel marketing with unlimited emailing options.

Hubspot Marketing Hub Pricing & Plans

Starter
  • Includes 1,000 marketing contacts
  • Custom properties-1,000 custom properties per obje
  • Facebook Messenger integration
  • SEO recommendations & optimizations
  • Stripe payment processing
  • Mobile optimization-Content limited to email only
  • Conversational bots-Limited features
  • Marketing events object
    • Users
    • Monthly
Starting at $ 20
Professional
  • Includes 2,000 marketing contacts
  • Additional seats start at $50/mo
  • Custom properties-1,000 custom properties per obje
  • Facebook Messenger integration
  • SEO recommendations & optimizations
  • Stripe payment processing
  • Mobile optimization
  • Conversational bots-Additional features
  • Marketing events object
    • Users
    • Monthly
Starting at $ 890
Enterprise
  • Includes 10,000 marketing contacts
  • Additional seats start at $75/mo
  • Cookie Management Tools
  • Facebook Messenger integration
  • SEO recommendations & optimizations
  • Stripe payment processing
  • Mobile optimization
  • Conversational bots-Additional features
  • Marketing events object
    • Users
    • Monthly
Starting at $ 3600
Blog

Blog

Publish content your audience is looking for, and get discovered in search, social media, and beyond. Add calls-to-action that convert readers into customers.

Build your search authority and outrank competitors with tools that help you plan your content strategy and optimize your content as you type. Ad Tracking & Management

Build your search authority and outrank competitors with tools that help you plan your content strategy and optimize your content as you type. Ad Tracking & Management

Stop struggling to justify your ad spend. Manage Facebook, LinkedIn, and Google ads right inside HubSpot, and track which ads are turning prospects into customers.

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Hubspot Marketing Hub Features

Core Functionalities

  • icon_check Custom Workflows Allows the user to streamline their workflow and educates them about the sections that need attention.
  • icon_check Content Marketing Automation Automate content creation, scheduling, and distribution to engage audiences across channels.
  • icon_check Progressive Profiling It collects the information from the user over time to create efficient consumer profiles.
  • icon_check Templates Ready-to-use email and campaign templates
  • icon_check Landing Page / Web Forms Helps the user create attractive landing pages which further helps them attract new customers.
  • icon_check SMS Marketing Facilitates the users with a strategy that uses text messages to engage customers and generate sales.
  • icon_check Automated Workflow Optimization Helps in boosting marketing efficiency by automating repetative tasks.
  • icon_check A/B Testing Enables you to compare two versions of your page using the same URL making it easier for you to select the superior version.
  • icon_check Dynamic Content Produces personalized campaigns as per users' interests, behavior, and preferences.
  • icon_check Social Media Automation Process via which content gets scheduled on social media in an automated manner.
  • icon_check Contact Management Automatically organize, track, and nurture leads and contacts for personalized marketing outreach.
  • icon_check Customer Journey Mapping Enables marketers to design and oversee automated customer journeys through a variety of media.
  • icon_check Behavioral Targeting Delivers messages and advertisements based on the users' activity.
  • icon_check User Access Management Allotting access to a specified user, as per their level of importance in the workflow
  • icon_check Compliance Management Ensure all marketing campaigns follow legal and industry regulations with automated compliance checks.
  • icon_check Behaviour Management A marketing technique that targets consumers with personalized content based on their past activity.
  • icon_check Visual Editor Helps in quickly assembling campaigns by dragging and dropping elements.
  • icon_check Cart Recovery Automation A tactic that sends automated messages to users who abandon their online shopping carts.
  • icon_check Loyalty Management Allows the users to strategize design patterns, manage, and analyze loyalty programs.
  • icon_check Through Channel Marketing Automation (TCMA) Helps companies with automated marketing activities across various channels.

Campaign Management

  • icon_check Campaign Optimization Improve conversion rates, enhance user engagement and increase ROI.
  • icon_check Omnichannel Omnichannel enhances customer experience across all platforms, boosting engagement, satisfaction, and conversions.
  • icon_check Performance Analytics Enables marketers to track, analyze, and optimize marketing campaign performance across different channels in real-time
  • icon_check Conversion Rate Optimization (CRO) Boost conversions by automating A/B testing, user behavior analysis, and performance improvements.
  • icon_check Multichannel To plan, execute, and measure marketing tasks across multiple channels.
  • icon_check Channel Optimization Analyze and optimize marketing channels to maximize ROI with real-time performance insights.
  • icon_check Data Driven Optimization Uses analytical tools and data to enhance systems, procedures, and decision-making capabilities
  • icon_check Landing Page Optimization It assists the users with improving the design and layout of web pages and increases conversions.
  • icon_check Channel Management Manage multiple marketing channels seamlessly for consistent messaging and performance tracking.
  • icon_check Advertising Management Process that involves planning and executing campaigns to promote a product or service

Email Marketing

  • icon_check Auto - Responders Send predefined messages to customers based on the choices that they make
  • icon_check Drip Campaigns Sends personalized promotional emails at predetermined intervals, as per the user's demographic
  • icon_check Email Optimization Segments your email in an optimal manner
  • icon_check Behavioral Targeting Delivers messages and advertisements based on the users' activity.
  • icon_check Cart Recovery Automation A tactic that sends automated messages to users who abandon their online shopping carts.

Lead Management

  • icon_check Lead Qualification Helps the users in identify and prioritize the best leads.
  • icon_check Lead Scoring It uplifts potential customers based on their likelihood of becoming customers.
  • icon_check Lead Generation It helps in attrracting new potential customers
  • icon_check Lead Nurturing It engages with the potential customers to encourage them to make further purchases
  • icon_check Leads Conversion It helps organization in converting potential client to prominent customers
  • icon_check Segmentation Helps in separating customers as per their choice, behaviour and their pattern.
  • icon_check List Management Helps in organizing, maintaining, and optimizing lists of potential customers or leads

WhatsApp Marketing

  • icon_check Auto - Responders Send predefined messages to customers based on the choices that they make
  • icon_check Drip Campaigns Sends personalized promotional emails at predetermined intervals, as per the user's demographic
  • icon_check Segmentation Helps in separating customers as per their choice, behaviour and their pattern.
  • icon_check Behavioral Targeting Delivers messages and advertisements based on the users' activity.
  • icon_check Bulk Messaging Facilitating the user with the feature of sending a huge number of text messages on multiple channels and individuals in one go.
  • icon_check Cart Recovery Automation A tactic that sends automated messages to users who abandon their online shopping carts.

AI Capabilities

  • icon_check Generative AI The system automates creating emails, ads, social media posts, images and product descriptions.
  • icon_check Smart Recommendations Provides the user with engaging content that could uplift the organization's revenue and reputation.
  • icon_check Subject Line Helper Assists the users with engaging email subjet lines
  • icon_check Customer Journey Mapping Enables marketers to design and oversee automated customer journeys through a variety of media.
  • icon_check Predictive Analytics Helps the users with analyzing the data using advance ML algorithms.

Integrations Supported

  • icon_check CRM Integration Integrate CRM systems to automate lead nurturing, sales processes, and track customer interactions.
  • icon_check API Integration Ability to connect two or more applications via APIs.
  • icon_check Third Party Integration Allows the user to integrate with several thrid party applications with ease.
  • icon_check Webhooks Messages that are sent from one application to another, when the trigger is set.
  • icon_check Event Marketing Method via which particular behaviours or occurrences cause an automated reaction
  • icon_check Barcode Integration Deliver clients prewritten messages depending on specified triggers.
  • icon_check Influencer Marketing It helps in building a partnership between influencers and brands that benefits both parties
  • icon_check Project Management With the help of AI, organizations can manage thier projects with utmost efficiency.

Analytics and Reporting

  • icon_check Visitor Tracking Users can analyze and track customer's activity over the platform.
  • icon_check Real-Time & Actionable Insights Real-time data analysis with immediate data-driven recommendations for action.
  • icon_check Web Form Tracking Allows the user to track the activities of the users once they submit the form.
  • icon_check PDF Report Allows the user to export the data in PDF format
  • icon_check Heatmaps Helps marketers spectate their visitor's activity on their page.
  • icon_check Live View It offers real-time insight into your audience's interactions with your marketing materials.
  • icon_check Predictive Analytics Helps the users with analyzing the data using advance ML algorithms.
  • icon_check Session Recording Records visitor's interaction with the platform (including mouse movement as well)
  • icon_check Dashboards Projects the user's data in a visual format

Alerts & Notifications

  • icon_check Email Notifications You would be notified of the alterations that takes place in the campaign onto your email
  • icon_check Desktop Notification Gives you a pop-up notification on your desktop itself.
  • icon_check Push Notifications A powerful tool that helps in converting clients to prominent customers
  • icon_check In-App Notifications Facilitates the user with notification with-in the app as well.
  • icon_check Real-Time Alerts Allows companies to instantly send clients tailored and pertinent marketing messages.
  • icon_check SMS Notification Keeps the customer notified of the changes via text messages.

Others

  • icon_check Email reply tracking
  • icon_check SEO recommendations and optimizations
  • icon_check Conversational Marketing

Hubspot Marketing Hub Specifications

  • Supported Platforms :
  • Device:
  • Deployment :
  • Suitable For :
  • Business Specific:
  • Business Size:
  • Customer Support:
  • Integration:
  • Training:
  • Language:
  • AI Features:
  • Ubuntu Windows MacOS Linux
  • Desktop
  • Web-Based
  • All Industries
  • All Businesses
  • Small Business, Startups, Medium Business, Enterprises
  • Email, Live Chat, Communities, Forums
  • API Integration
  • Webinars, Documentation, Videos
  • English
  • AI Integrated

Hubspot Marketing Hub Reviews

87%

Have recommended this product

Overall Score

4.1/5
Based on 13 Reviews

Review this product

Your valuable feedback helps others like you make a better decision.

Pros

pros_icon “HubSpot makes managing tasks easy. It allows us to handle contacts, write blogs, host the website, create forms, manage social media, and host documents all in one place.” Mrs Babita - Jul 10, 2024

pros_icon “HubSpot makes managing complex tasks easy with its automation features. Email marketing is both powerful and simple to use, which is a huge plus.” Manvinder - Jul 10, 2024

pros_icon “HubSpot's flexibility and integration capabilities are perfect. We can segment our audience and customize follow-up communications easily.” Divyani Singh - Jul 3, 2024

Cons

cons_icon “There's really nothing much I don't like about HubSpot. I wish they had some features like event attendance tracking built in. ” Mrs Babita - Jul 10, 2024

cons_icon “Keeping track of the pricing model can be tough since it’s based on contacts. It's also challenging to ensure we're using all the features we're paying for. ” Manvinder - Jul 10, 2024

cons_icon “It can be a bit difficult to learn all the CRM tools at first.” Janvi Shrivastava - Jul 5, 2024

Hubspot Marketing Hub Video Reviews

youtubeVideoId

“HubSpot Marketing Hub Review - Pros & Cons ”

4.3

Review by: creatoregg

youtubeVideoId

“HubSpot Review & Pros & Cons - Pricing and Features | What is Hubspot?”

4.3

Review by: Nitesh Dowlagar

youtubeVideoId

“HubSpot Review - Features and Pricing”

4

Review by: prince patel

V

Varun

Verified reviewer:linkedin_verify

Manager, IT

2-100 Employees

Reviewed on: Jul 2, 2024

3.7/5

“HubSpot is the best and top for Marketing”

HubSpot's insights and centralized data are incredibly helpful for our marketing efforts. It's a tool we rely on heavily every day.

Pros :

Cons :

Switched from : SalesPanda

Reason to switch : HubSpot's user-friendly interface and powerful features were exactly what we needed to enhance our marketing strategies.

Features

3.5/5

Value for Money

3.5/5

Customer Support

4/5

Ease of Use

4/5

Likely to Recommend

8/10
VJ

Varun Jain

Verified reviewer:linkedin_verify

Associate Product Manager, SAAS

101-500 Employees

Software user since: 6-12 months

Reviewed on: Jul 2, 2024

4.1/5

“A powerful platform that has improved our organization”

HubSpot is a great tool that helps with sending invites, newsletters, and more.

Pros :

Cons :

Reason to switch : We wanted a more comprehensive tool that could handle more aspects of our marketing in one place, and HubSpot fit the bill.

Features

4/5

Value for Money

4.5/5

Customer Support

4.5/5

Ease of Use

3.5/5

Likely to Recommend

9/10
MB

Mrs babita

Verified reviewer:linkedin_verify

Content Creator, SAAS

2-100 Employees

Software user since: 1-2 years

Reviewed on: Jul 10, 2024

4/5

“HubSpot my go to platform”

HubSpot is user-friendly and lets us integrate all aspects of our marketing work easily.

Pros :

Cons :

Switched from : Pardot

Reason to switch : We needed a more powerful platform to level up our organization, and HubSpot has delivered perfectly.

Features

4/5

Value for Money

3.5/5

Customer Support

4/5

Ease of Use

4.5/5

Likely to Recommend

9/10

HubSpot Company Details

Brand Name HubSpot
Information HubSpot
Founded Year 2006
Director/Founders Dharmesh Shah
Company Size 1000+ Employees
Other Products HubSpot CRM, Hubspot Sales, HubSpot Dashboard Software, HubSpot CMS

Hubspot Marketing Hub FAQ

A Hubspot Marketing Digital Marketing Tools is compatible with Windows operating systems.
A Hubspot Marketing Digital Marketing Tools supports Web-Based.
A Hubspot Marketing Digital Marketing Tools pricing starts at Rs.2450.00.
A Hubspot Marketing Digital Marketing Tools is typically used in All Industries.
A Hubspot Marketing Digital Marketing Tools demo is available for free with Techjockey.com
A Hubspot Marketing Digital Marketing Tools offers a free trial. However, the premium plan with advanced features available at Techjockey .
A For Hubspot Marketing Digital Marketing Tools installation, insert the given CD/USB flash storage in your system and open the Setup Wizard to get started.
A Hubspot Marketing Digital Marketing Tools helps with Build and Modify Your Website Without IT,Get Your Content,Drive More Traffic and Convert More Visitors Into Qualified Leads. It's a complete solution for Turn Leads Into Customers and Track Customers and Report.
A Some of the top competitors of HubSpot marketing hub include Mailchimp, Klaviyo, Oracle Eloqua, and Intercom.
A Yes, there is a mobile app for HubSpot that can be accessed on Android and iOS.
A HubSpot Marketing Hub is complete marketing automation software that provides business growth management via both CRM (Customer Relationship Management) and CMS systems (Content Management System).
A No, HubSpot marketing hub is not an ERP system. Instead, it is a marketing automation platform that allows businesses to attract new customers and help them grow via automation.

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