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SharpSpring VS Adobe Marketo Engage

Let’s have a side-by-side comparison of SharpSpring vs Adobe Marketo Engage to find out which one is better. This software comparison between SharpSpring and Adobe Marketo Engage is based on genuine user reviews. Compare software prices, features, support, ease of use, and user reviews to make the best choice between these, and decide whether SharpSpring or Adobe Marketo Engage fits your business.

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Pricing

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Price Plans

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Offers

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Available offers & discounts

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Ratings

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Overall ratings

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3.8

10 Ratings & 10 Reviews

83% Likelihood to Recommend

Pros & Cons

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Pros

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Marketo Engage has been an irreplaceable tool for our marketing operations. It...Read more - Harsha rajpal Aug 11, 2024

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Adobe Marketo Engage has been a powerful asset for our marketing team. The abili...Read more - agriya leena Aug 06, 2024

Cons

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The cost can be a bit of a hurdle, especially for smaller businesses. It’s def...Read more - Harsha rajpal Aug 11, 2024

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The platform is a bit difficult to understand when it first starts. It took me a...Read more - agriya leena Aug 06, 2024

Reviews

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Verified customer reviews

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Proven to be a Perfect for Scaling Marketing Operations

Harsha rajpal Aug 11, 2024

A Comprehensive Marketing Tool That Grows with You

agriya leena Aug 06, 2024

Best Use for

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Business Size:

  • img Individual
  • img 2-50 Employees
  • img 51-250 Employees
  • img 250-500 Employees
  • img 500​-​1000 Employees
  • img More than 1000+ Employees
  • img Individual
  • img 2-50 Employees
  • img 51-250 Employees
  • img 250-500 Employees
  • img 500​-​1000 Employees
  • img More than 1000+ Employees

Business Type:

  • img Small Business
  • img Startups
  • img Medium Business
  • img Enterprise
  • img SMBs
  • img SMEs
  • img MSMBs
  • img MSMEs
  • img Freelancers
  • img Small Business
  • img Startups
  • img Medium Business
  • img Enterprise
  • img SMBs
  • img SMEs
  • img MSMBs
  • img MSMEs
  • img Freelancers

Industries:

  • imgAll Industries
  • imgAll Industries

We provide the best software solution for your business needs

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Features

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Core Functionalities

  • img A/B Testing
  • img Automated Workflow Optimization
  • img Behavioral Targeting
  • img Behaviour Management
  • img Cart Recovery Automation
  • img Compliance Management
  • img Contact Management
  • img Content Marketing Automation
  • img Custom Workflows
  • img Customer Journey Mapping
  • img Dynamic Content
  • img Landing Page / Web Forms
  • img Loyalty Management
  • img Progressive Profiling
  • img SMS Marketing
  • img Social Media Automation
  • img Templates
  • img Through Channel Marketing Automation (TCMA)
  • img User Access Management
  • img Visual Editor
  • img A/B Testing
  • img Automated Workflow Optimization
  • img Behavioral Targeting
  • img Behaviour Management
  • img Cart Recovery Automation
  • img Compliance Management
  • img Contact Management
  • img Content Marketing Automation
  • img Custom Workflows
  • img Customer Journey Mapping
  • img Dynamic Content
  • img Landing Page / Web Forms
  • img Loyalty Management
  • img Progressive Profiling
  • img SMS Marketing
  • img Social Media Automation
  • img Templates
  • img Through Channel Marketing Automation (TCMA)
  • img User Access Management
  • img Visual Editor

Campaign Management

  • img Campaign Optimization
  • img Channel Management
  • img Channel Optimization
  • img Conversion Rate Optimization (CRO)
  • img Advertising Management
  • img Data Driven Optimization
  • img Landing Page Optimization
  • img Omnichannel
  • img Multichannel
  • img Performance Analytics
  • img Campaign Optimization
  • img Channel Management
  • img Channel Optimization
  • img Conversion Rate Optimization (CRO)
  • img Advertising Management
  • img Data Driven Optimization
  • img Landing Page Optimization
  • img Omnichannel
  • img Multichannel
  • img Performance Analytics

Email Marketing

  • img Auto - Responders
  • img Behavioral Targeting
  • img Cart Recovery Automation
  • img Drip Campaigns
  • img Email Optimization
  • img Auto - Responders
  • img Behavioral Targeting
  • img Cart Recovery Automation
  • img Drip Campaigns
  • img Email Optimization

Lead Management

  • img Lead Generation
  • img Lead Nurturing
  • img Lead Qualification
  • img Lead Scoring
  • img Leads Conversion
  • img List Management
  • img Segmentation
  • img Lead Generation
  • img Lead Nurturing
  • img Lead Qualification
  • img Lead Scoring
  • img Leads Conversion
  • img List Management
  • img Segmentation

WhatsApp Marketing

  • img Auto - Responders
  • img Behavioral Targeting
  • img Cart Recovery Automation
  • img Drip Campaigns
  • img Segmentation
  • img Bulk Messaging
  • img Auto - Responders
  • img Behavioral Targeting
  • img Cart Recovery Automation
  • img Drip Campaigns
  • img Segmentation
  • img Bulk Messaging

AI Capabilities

  • img Generative AI
  • img Customer Journey Mapping
  • img Predictive Analytics
  • img Smart Recommendations
  • img Subject Line Helper
  • img Generative AI
  • img Customer Journey Mapping
  • img Predictive Analytics
  • img Smart Recommendations
  • img Subject Line Helper

Integrations Supported

  • img API Integration
  • img Barcode Integration
  • img CRM Integration
  • img Event Marketing
  • img Influencer Marketing
  • img Project Management
  • img Third Party Integration
  • img Webhooks
  • img API Integration
  • img Barcode Integration
  • img CRM Integration
  • img Event Marketing
  • img Influencer Marketing
  • img Project Management
  • img Third Party Integration
  • img Webhooks

Analytics and Reporting

  • img Heatmaps
  • img Real-Time & Actionable Insights
  • img Live View
  • img PDF Report
  • img Predictive Analytics
  • img Session Recording
  • img Visitor Tracking
  • img Web Form Tracking
  • img Dashboards
  • img Heatmaps
  • img Real-Time & Actionable Insights
  • img Live View
  • img PDF Report
  • img Predictive Analytics
  • img Session Recording
  • img Visitor Tracking
  • img Web Form Tracking
  • img Dashboards

Alerts & Notifications

  • img Desktop Notification
  • img Email Notifications
  • img In-App Notifications
  • img Push Notifications
  • img Real-Time Alerts
  • img SMS Notification
  • img Desktop Notification
  • img Email Notifications
  • img In-App Notifications
  • img Push Notifications
  • img Real-Time Alerts
  • img SMS Notification

Specifications

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Deployment

  • img Web based
  • img On Premises
  • img Web based
  • img On Premises

Device Supported

  • img Desktop
  • img Mobile
  • img iPad
  • img Tablet
  • img Desktop
  • img Mobile
  • img iPad
  • img Tablet

Supported Platforms

  • img Windows
  • img Mac OS
  • img Android
  • img iOS
  • img Linux
  • img Ubuntu
  • img Windows
  • img Mac OS
  • img Android
  • img iOS
  • img Linux
  • img Ubuntu

Languages support

  • imgEnglish
  • imgfrançais
  • imgPortuguês
  • imgEspañol
  • imgEnglish

Question and Answers

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Product related question and answers

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How can I integrate Salesforce Data Cloud with Marketo? img

To integrate Salesforce Data Cloud with Marketo, follow the steps given below: ... Read more

How do I smoothly navigate the Marketo Engage login migration to Adobe Identity? img

To smoothly navigate the Marketo Engage login migration to Adobe Identity, follo... Read more

Email address with & is not receiving an email from Marketo? img

Marketo emails might not reach an email address with an ampersand (&), as mo... Read more

Alternatives

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Top Alternative Products

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Dotdigital

Dotdigital


See all SharpSpring alternatives img
Cronberry

Cronberry


ActiveCampaign

ActiveCampaign


Freshmarketer

Freshmarketer


Dotdigital

Dotdigital


See all Adobe Marketo Engage alternatives img

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Similar Comparison

SharpSpring vs Adobe Marketo Engage Comparison FAQs

Software questions,
answered

While SharpSpring offers customized features, Adobe Marketo Engage has diverse modules. Select between SharpSpring or Adobe Marketo Engage as per your business needs.

Both these products offer similar features but with a different approach. While SharpSpring emphasizes on user experiences, Adobe Marketo Engage focuses on functionalities.

It all depends on the functionalities that you prefer. While SharpSpring offers add-ons along with essential features, Adobe Marketo Engage emphasizes on customization.

No, the difference between SharpSpring and Adobe Marketo Engage lies in terms of features and functionalities. While SharpSpring can be customized as per the user’s needs, Adobe Marketo Engage addresses the diverse audience.

It depends upon your business requirement. Both SharpSpring and Adobe Marketo Engage provides standard features to cater diverse industry needs.

The difference lies in terms of the user interface and functionalities. While SharpSpring is customizable, SharpSpring offers comprehensive modules.

A Quick Comparison Between SharpSpring vs Adobe Marketo Engage

Choosing any software for your organisation is a crucial decision. As a decision maker, you must ensure that the software you choose addresses the pain points of your teams and reaps maximum benefit for you.

  • Comparison of SharpSpring vs Adobe Marketo Engage In terms of Features
  • Comparison Between SharpSpring and Adobe Marketo Engage In terms of Deployment Type
  • SharpSpring or Adobe Marketo Engage: Which Is Ideal for Your Industry
  • Which Is Better? - SharpSpring or Adobe Marketo Engage

Comparison of SharpSpring vs Adobe Marketo Engage In terms of Features

SharpSpring includes features like Dashboard, Third Party Integration, Heatmaps and Email Notifications. Adobe Marketo Engage is known for functionalities like Subject Line Helper, In-App Notifications, Multivariate Testing and Visual Editor. When you compare SharpSpring vs Adobe Marketo Engage, look for scalability, customization, ease of use, customer support and other key factors. The one which suits your business needs is the best.

Comparison Between SharpSpring and Adobe Marketo Engage In terms of Deployment Type

While SharpSpring supports Web Based deployment; Adobe Marketo Engage is suitable for Web Based deployment. While selecting between SharpSpring and Adobe Marketo Engage, figure out which one of the two is compatible with your devices. This will help in reducing the hassle after implementation.

SharpSpring or Adobe Marketo Engage: Which Is Ideal for Your Industry

SharpSpring is ideal for industries like All Industries. For All Industries, Adobe Marketo Engage is a better choice. If you are confused between SharpSpring or Adobe Marketo Engage, you can also check if the software has customizable modules for your industry. Industry-specific functionalities will ensure higher efficiency and ROI. However, do check for the hidden price, is any.

Which Is Better? - SharpSpring or Adobe Marketo Engage

SharpSpring and Adobe Marketo Engage can be used for different purposes and are well-suited for teams with specific needs. If you are looking for a platform that is easy to use, has low barriers to entry, and offers a lot of customization, flexibility, and integration options, then you must compare their specifications in detail at the time of demo. Compare SharpSpring and Adobe Marketo Engage during demo to decide which one is best for your business.

Author: Varun Kalra

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