Magento VS Shopify

Magento (now Adobe Commerce) is an eCommerce software that provides online merchants with the flexibility of creating and managing their online store. With multiple themes and templates, you can change the feel and look of their online store. Similarly, Shopify is another eCommerce software that you can use to create and manage your online store. Let's find out which one is better based on their detailed comparison.

Magento Vs. Shopify: Overview

Magento and Shopify are the two most prominent eCommerce store management software that you can use for creating and managing your online store. Both can help sell your products on social media, generate different discount coupons, and connect with your customers via email, chat, etc.

However, there are multiple differences between these two software for eCommerce building. For example, Magento supports 200 currencies and Shopify integrates with 133 currencies for international payment processing. Similarly, Shopify offers email automation as a built-in feature whereas Magento offers it through extensions. Let's learn more about the differences between Magento and Shopify based on the following metrics:

• POS System
• Payment Gateways
• Social Media Advertising
• Blog Page Creation
• Digital Products Support
• Offline Payment Methods
• Themes
• Multi-Store Management
• Apps and Add Ons
• Training Materials

Magento Vs. Shopify: Pros and Cons

• The no-code store builder feature is offered by Shopify only
• Multilingual payment support only available in Magento
• Abandoned cart recovery emails offered via plugin in Magento but as a built-in feature in Shopify
• Free subdomain is available only in Magento

Magento or Shopify: in Terms of Features

• POS System: The POS system is available as an extension in Magento and as a built-in feature in Shopify.
• Payment Gateways: To streamline the payment procedure for customers, both Magento and Shopify offer multiple payment gateways. Magento offers 150 payment gateways and Shopify offers 100 only. You will find many Magento alternatives that support more than 150 payment gateways.
• Social Media Advertising: Shopify offers social media advertising as a built-in feature to help you market your products on social media. You get this feature in Magento through extensions and plugins.
• Blog Page Creation: To promote your products and eCommerce store, you can create blogs and articles with Shopify. Whereas the blog creation option is not currently supported in Magento.
• Digital Products Support: If you want to sell digital products on your eCommerce store, then choose Shopify because Magento does not support this function. Many Shopify alternatives also let you sell digital products in your online store.
• Offline Payment Methods: For making payments offline, Magento offers several payment methods including Zero Subtotal Checkout, Cash on Delivery Payment, Bank Transfer Payment, Purchase Order, etc. Whereas the offline payment feature is currently not supported in Shopify.
• Themes: With Shopify, you get 12 free and 151 paid themes which you can also customize to change the look of your store online. Compared to this, Magento offers only 9 themes for this purpose.

Magento or Shopify: Multi-Store Management Support

Creating multiple eCommerce stores can be greatly beneficial for those who want to sell different products to different target audiences. Both Magento and Shopify can be used to create and manage eCommerce stores. With Shopify, you can create and manage up to 10 stores from a single account. Whereas with Magento, you can manage two stores through one account.

Magento and Shopify: Apps and Add Ons

Both Magento and Shopify offer multiple apps, plugins, or extensions to enhance their functionalities. For this purpose, Shopify offers over 1200 apps which are both free and paid ones. Magento provides 5000+ extensions out of which 1970 are free and rest of them are paid. These apps can help you with adding discounts to your products, creating email campaigns, sending product-related mails to customers, etc.

Magento Vs. Shopify: Training Materials

To help you get familiar with the software, both Magento and Shopify offer training materials. With Magento, you get a help center, support tools, forums, FAQ section, user guides, tech resources, etc. Additionally, it also provides Developer Documentation to help you manage every aspect of your store.

Compared to Magento, Shopify offers video tutorials, webinars, and business courses to help you with the software features. Moreover, it also comes with a community forum where you can get all your queries addressed.

Magento Vs. Shopify: Which is Better?

Both Magento and Shopify come with amazing features that can help you manage every aspect of your online store. Therefore, it is quite difficult to decide which eCommerce software is better. However, you can select one of them based on their features set. You can consider Magento over Shopify for offline payment methods, 150 payment gateways, 5000+ plugins, etc. Whereas you can choose Shopify over Magento if you want to sell digital products and need a no code store builder and a blog creation feature.