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Hubspot Marketing Hub VS Iterable

Let’s have a side-by-side comparison of Hubspot Marketing Hub vs Iterable to find out which one is better. This software comparison between Hubspot Marketing Hub and Iterable is based on genuine user reviews. Compare software prices, features, support, ease of use, and user reviews to make the best choice between these, and decide whether Hubspot Marketing Hub or Iterable fits your business.

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  • img 13 Ratings & 10 Reviews
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  • img 11 Ratings & 10 Reviews
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Pricing

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Price Plans

$ 20

Starter

$ 890

Professional

$ 3600

Enterprise

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  • Lifetime Plan
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Offers

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Available offers & discounts

img Save upto 28%, Get GST Invoice on your business purchase

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Ratings

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Overall ratings

4.1

13 Ratings & 10 Reviews

87% Likelihood to Recommend

3.7

11 Ratings & 10 Reviews

73% Likelihood to Recommend

Pros & Cons

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Pros

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HubSpot makes managing tasks easy. It allows us to handle contacts, write blogs,...Read more - Mrs babita Jul 10, 2024

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HubSpot makes managing complex tasks easy with its automation features. Email ma...Read more - manvinder Jul 10, 2024

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The team that helped us during the setup and continues to support us has been am...Read more - Shilpa Jain Aug 15, 2024

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I like that Iterable can manage a lot of customer data. - Ankit Aug 13, 2024

Cons

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There's really nothing much I don't like about HubSpot. I wish they had some fea...Read more - Mrs babita Jul 10, 2024

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Keeping track of the pricing model can be tough since it’s based on contacts. ...Read more - manvinder Jul 10, 2024

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The only issues is that when you update a base template, it doesn’t automatic...Read more - Shilpa Jain Aug 15, 2024

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I haven’t faced any issues so far - Ankit Aug 13, 2024

Reviews

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Verified customer reviews

HubSpot my go to platform

Mrs babita Jul 10, 2024

Really Amazing Product!

manvinder Jul 10, 2024

A reliable Tool with Excellent Support

Shilpa Jain Aug 15, 2024

A Good Platform for Sending Emails and Managing Customer Data

Ankit Aug 13, 2024

Best Use for

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Business Size:

  • img Individual
  • img 2-50 Employees
  • img 51-250 Employees
  • img 250-500 Employees
  • img 500​-​1000 Employees
  • img More than 1000+ Employees
  • img Individual
  • img 2-50 Employees
  • img 51-250 Employees
  • img 250-500 Employees
  • img 500​-​1000 Employees
  • img More than 1000+ Employees

Business Type:

  • img Small Business
  • img Startups
  • img Medium Business
  • img Enterprise
  • img SMBs
  • img SMEs
  • img MSMBs
  • img MSMEs
  • img Freelancers
  • img Small Business
  • img Startups
  • img Medium Business
  • img Enterprise
  • img SMBs
  • img SMEs
  • img MSMBs
  • img MSMEs
  • img Freelancers

Industries:

  • imgAll Industries
  • imgAll Industries

We provide the best software solution for your business needs

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Features

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Core Functionalities

  • img A/B Testing
  • img Automated Workflow Optimization
  • img Behavioral Targeting
  • img Behaviour Management
  • img Cart Recovery Automation
  • img Compliance Management
  • img Contact Management
  • img Content Marketing Automation
  • img Custom Workflows
  • img Customer Journey Mapping
  • img Dynamic Content
  • img Landing Page / Web Forms
  • img Loyalty Management
  • img Progressive Profiling
  • img SMS Marketing
  • img Social Media Automation
  • img Templates
  • img Through Channel Marketing Automation (TCMA)
  • img User Access Management
  • img Visual Editor
  • img A/B Testing
  • img Automated Workflow Optimization
  • img Behavioral Targeting
  • img Behaviour Management
  • img Cart Recovery Automation
  • img Compliance Management
  • img Contact Management
  • img Content Marketing Automation
  • img Custom Workflows
  • img Customer Journey Mapping
  • img Dynamic Content
  • img Landing Page / Web Forms
  • img Loyalty Management
  • img Progressive Profiling
  • img SMS Marketing
  • img Social Media Automation
  • img Templates
  • img Through Channel Marketing Automation (TCMA)
  • img User Access Management
  • img Visual Editor

Campaign Management

  • img Campaign Optimization
  • img Channel Management
  • img Channel Optimization
  • img Conversion Rate Optimization (CRO)
  • img Advertising Management
  • img Data Driven Optimization
  • img Landing Page Optimization
  • img Omnichannel
  • img Multichannel
  • img Performance Analytics
  • img Campaign Optimization
  • img Channel Management
  • img Channel Optimization
  • img Conversion Rate Optimization (CRO)
  • img Advertising Management
  • img Data Driven Optimization
  • img Landing Page Optimization
  • img Omnichannel
  • img Multichannel
  • img Performance Analytics

Email Marketing

  • img Auto - Responders
  • img Behavioral Targeting
  • img Cart Recovery Automation
  • img Drip Campaigns
  • img Email Optimization
  • img Auto - Responders
  • img Behavioral Targeting
  • img Cart Recovery Automation
  • img Drip Campaigns
  • img Email Optimization

Lead Management

  • img Lead Generation
  • img Lead Nurturing
  • img Lead Qualification
  • img Lead Scoring
  • img Leads Conversion
  • img List Management
  • img Segmentation
  • img Lead Generation
  • img Lead Nurturing
  • img Lead Qualification
  • img Lead Scoring
  • img Leads Conversion
  • img List Management
  • img Segmentation

WhatsApp Marketing

  • img Auto - Responders
  • img Behavioral Targeting
  • img Cart Recovery Automation
  • img Drip Campaigns
  • img Segmentation
  • img Bulk Messaging
  • img Auto - Responders
  • img Behavioral Targeting
  • img Cart Recovery Automation
  • img Drip Campaigns
  • img Segmentation
  • img Bulk Messaging

AI Capabilities

  • img Generative AI
  • img Customer Journey Mapping
  • img Predictive Analytics
  • img Smart Recommendations
  • img Subject Line Helper
  • img Generative AI
  • img Customer Journey Mapping
  • img Predictive Analytics
  • img Smart Recommendations
  • img Subject Line Helper

Integrations Supported

  • img API Integration
  • img Barcode Integration
  • img CRM Integration
  • img Event Marketing
  • img Influencer Marketing
  • img Project Management
  • img Third Party Integration
  • img Webhooks
  • img API Integration
  • img Barcode Integration
  • img CRM Integration
  • img Event Marketing
  • img Influencer Marketing
  • img Project Management
  • img Third Party Integration
  • img Webhooks

Analytics and Reporting

  • img Heatmaps
  • img Real-Time & Actionable Insights
  • img Live View
  • img PDF Report
  • img Predictive Analytics
  • img Session Recording
  • img Visitor Tracking
  • img Web Form Tracking
  • img Dashboards
  • img Heatmaps
  • img Real-Time & Actionable Insights
  • img Live View
  • img PDF Report
  • img Predictive Analytics
  • img Session Recording
  • img Visitor Tracking
  • img Web Form Tracking
  • img Dashboards

Alerts & Notifications

  • img Desktop Notification
  • img Email Notifications
  • img In-App Notifications
  • img Push Notifications
  • img Real-Time Alerts
  • img SMS Notification
  • img Desktop Notification
  • img Email Notifications
  • img In-App Notifications
  • img Push Notifications
  • img Real-Time Alerts
  • img SMS Notification

Specifications

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Deployment

  • img Web based
  • img On Premises
  • img Web based
  • img On Premises

Device Supported

  • img Desktop
  • img Mobile
  • img iPad
  • img Tablet
  • img Desktop
  • img Mobile
  • img iPad
  • img Tablet

Supported Platforms

  • img Windows
  • img Mac OS
  • img Android
  • img iOS
  • img Linux
  • img Ubuntu
  • img Windows
  • img Mac OS
  • img Android
  • img iOS
  • img Linux
  • img Ubuntu

Languages support

  • imgEnglish
  • imgEnglish
  • imgfrançais
  • imgDeutsche
  • imgEspañol

Question and Answers

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Product related question and answers

How much time does it typically take to implement HubSpot Marketing Hub? img

It takes somewhere between 4 to 8 weeks to complete setup and get HubSpot Market... Read more

How Can We Maximize Content Performance Using HubSpot's Advanced Marketing Tools? img

To maximize the content performance using HubSpot Marketing Tool, follow the tip... Read more

What reporting capabilities do I have with Marketing Hub? img

Some of the highlighting reporting capabilities are as follows: Analytics,... Read more

How to create a custom event in Iterable? img

To create a custom event in Iterable, follow the steps given below: Open y... Read more

How to add members to an organization in Iterable? img

To add members to an organization in Iterable, follow the steps given below: ... Read more

How to add widgets in Iterable? img

To add a Widget in Iterable, follow the steps given below: Go to Insights ... Read more

Alternatives

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Top Alternative Products

Cronberry

Cronberry


ActiveCampaign

ActiveCampaign


Freshmarketer

Freshmarketer


Dotdigital

Dotdigital


See all Hubspot Marketing Hub alternatives img
Cronberry

Cronberry


ActiveCampaign

ActiveCampaign


Freshmarketer

Freshmarketer


Dotdigital

Dotdigital


See all Iterable alternatives img

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Similar Comparison

Hubspot Marketing Hub vs Iterable Comparison FAQs

Software questions,
answered

While Hubspot Marketing Hub offers customized features, Iterable has diverse modules. Select between Hubspot Marketing Hub or Iterable as per your business needs.

Both these products offer similar features but with a different approach. While Hubspot Marketing Hub emphasizes on user experiences, Iterable focuses on functionalities.

It all depends on the functionalities that you prefer. While Hubspot Marketing Hub offers add-ons along with essential features, Iterable emphasizes on customization.

No, the difference between Hubspot Marketing Hub and Iterable lies in terms of features and functionalities. While Hubspot Marketing Hub can be customized as per the user’s needs, Iterable addresses the diverse audience.

It depends upon your business requirement. Both Hubspot Marketing Hub and Iterable provides standard features to cater diverse industry needs.

The difference lies in terms of the user interface and functionalities. While Hubspot Marketing Hub is customizable, Hubspot Marketing Hub offers comprehensive modules.

A Quick Comparison Between Hubspot Marketing Hub vs Iterable

Choosing any software for your organisation is a crucial decision. As a decision maker, you must ensure that the software you choose addresses the pain points of your teams and reaps maximum benefit for you.

  • Comparison of Hubspot Marketing Hub vs Iterable In terms of Features
  • Comparison Between Hubspot Marketing Hub and Iterable In terms of Deployment Type
  • Hubspot Marketing Hub or Iterable: Which Is Ideal for Your Industry
  • Which Is Better? - Hubspot Marketing Hub or Iterable

Comparison of Hubspot Marketing Hub vs Iterable In terms of Features

Hubspot Marketing Hub includes features like Conversational AI, Sandbox / Test Environments, User Access Management and List Management. Iterable is known for functionalities like Content Marketing Automation, Subject Line Helper, Social Media Automation and Smart Recommendations. When you compare Hubspot Marketing Hub vs Iterable, look for scalability, customization, ease of use, customer support and other key factors. The one which suits your business needs is the best.

Comparison Between Hubspot Marketing Hub and Iterable In terms of Deployment Type

While Hubspot Marketing Hub supports Web Based deployment; Iterable is suitable for Web Based deployment. While selecting between Hubspot Marketing Hub and Iterable, figure out which one of the two is compatible with your devices. This will help in reducing the hassle after implementation.

Hubspot Marketing Hub or Iterable: Which Is Ideal for Your Industry

Hubspot Marketing Hub is ideal for industries like All Industries. For All Industries, Iterable is a better choice. If you are confused between Hubspot Marketing Hub or Iterable, you can also check if the software has customizable modules for your industry. Industry-specific functionalities will ensure higher efficiency and ROI. However, do check for the hidden price, is any.

Which Is Better? - Hubspot Marketing Hub or Iterable

Hubspot Marketing Hub and Iterable can be used for different purposes and are well-suited for teams with specific needs. If you are looking for a platform that is easy to use, has low barriers to entry, and offers a lot of customization, flexibility, and integration options, then you must compare their specifications in detail at the time of demo. Compare Hubspot Marketing Hub and Iterable during demo to decide which one is best for your business.

Author: Varun Kalra

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