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  3. Google Analytics VS Ortto

Google Analytics VS Ortto

Let’s have a side-by-side comparison of Google Analytics vs Ortto to find out which one is better. This software comparison between Google Analytics and Ortto is based on genuine user reviews. Compare software prices, features, support, ease of use, and user reviews to make the best choice between these, and decide whether Google Analytics or Ortto fits your business.

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Google Analytics
Google Analytics

4.5

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Ortto
Ortto

4.1

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Google Analytics
Google Analytics

4.5

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Ortto
Ortto

4.1

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  • Ratings

  • Reviews

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  • Rating & Review
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  • Recommended
  • img 4 Ratings & 4 Reviews
  • icon_ubuntu icon_desktop icon_Android icon_mac icon_linux
  • img 15 Ratings & 10 Reviews
  • icon_ubuntu icon_desktop icon_mac icon_linux

Pricing

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Price Plans

Price on Request

Get customise plan according to your business requirement

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$ 599

Professional

$ 999

Business

$ 1999

Enterprise

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  • Lifetime Plan
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Offers

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Available offers & discounts

img Save upto 28%, Get GST Invoice on your business purchase

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Ratings

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Overall ratings

4.5

4 Ratings & 4 Reviews

87% Likelihood to Recommend

See all Google Analytics reviews

4.1

15 Ratings & 10 Reviews

84% Likelihood to Recommend

See all Ortto reviews

Pros & Cons

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Pros

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Integration with third-party software enables comprehensive data analysis and vi...Read more - Harmeet Singh Apr 14, 2024

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One great thing about Google Analytics is its clear analysis features. It helps ...Read more - pawan jindgar Apr 14, 2024

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Ortto makes campaign building easy with its clean and intuitive UI. Totally valu...Read more - Dheeraj Kumar Mishra Aug 05, 2024

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Ortto's customer service is amazing. They solve issues quickly and provide detai...Read more - Nishikant Adik Aug 05, 2024

Cons

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Limited historic data storage capacity hampers long-term project analysis. - Harmeet Singh Apr 14, 2024

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One issue we've faced is locating GTIN numbers. Even our suppliers are strugglin...Read more - pawan jindgar Apr 14, 2024

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No issues so far. - Dheeraj Kumar Mishra Aug 05, 2024

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Personally, I haven’t faced any issue so far. - Nishikant Adik Aug 05, 2024

Reviews

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Verified customer reviews

Leveraging Google Analytics for Enhanced Insights and Data-Driven Strategies

Harmeet Singh Apr 14, 2024

Understanding Our Website Visitors with Google Analytics

pawan jindgar Apr 14, 2024

See all Google Analytics reviews

Great for Campaign Building, also standout for its other features as well.

Dheeraj Kumar Mishra Aug 05, 2024

Ortto is a versatile platform with active support team

Nishikant Adik Aug 05, 2024

See all Ortto reviews

Best Use for

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Business Size:

  • img Individual
  • img 2-50 Employees
  • img 51-250 Employees
  • img 250-500 Employees
  • img 500​-​1000 Employees
  • img More than 1000+ Employees
  • img Individual
  • img 2-50 Employees
  • img 51-250 Employees
  • img 250-500 Employees
  • img 500​-​1000 Employees
  • img More than 1000+ Employees

Business Type:

  • img Small Business
  • img Startups
  • img Medium Business
  • img Enterprise
  • img SMBs
  • img SMEs
  • img MSMBs
  • img MSMEs
  • img Freelancers
  • img Small Business
  • img Startups
  • img Medium Business
  • img Enterprise
  • img SMBs
  • img SMEs
  • img MSMBs
  • img MSMEs
  • img Freelancers

Industries:

  • imgAll Industries
  • imgAll Industries

We provide the best software solution for your business needs

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Features

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Product features

  • checked Built-in Automation
  • checked Segment Overlap
  • checked Free-Form Exploration
  • checked Data-Driven Attribution
  • checked Advertising Snapshot
  • checked Engagement Reports
  • checked Real-Time Reporting
  • checked Predictive Capabilities
  • checked Proactive Insights
  • checked Unsampled Explorations
  • checked Dashboard
  • checked Landing Page Optimization
  • checked Email Optimization
  • checked Content Marketing Automation
  • checked Generative AI
  • checked Lead Qualification
  • checked Customer Journey Mapping
  • checked Multichannel
  • checked In-App Notifications
  • checked Leads Conversion
  • checked Progressive Profiling
  • checked Custom Workflows
  • checked Visual Editor
  • checked User Access Management
  • checked Automated Workflow Optimization
  • checked Real-Time & Actionable Insights
  • checked Bulk Messaging
  • checked Behaviour Management
  • checked Segmentation
  • checked Push Notifications
  • checked Behavioral Targeting
  • checked Visitor Tracking
  • checked Lead Generation
  • checked Landing Page / Web Forms
  • checked Lead Scoring
  • checked Drip Campaigns
  • checked Templates
  • checked Contact Management
  • checked Auto - Responders
  • checked CRM Integration
  • checked Campaign Optimization
  • checked Email Notifications
  • checked Third Party Integration
  • checked Dynamic Content
  • checked A/B Testing
  • checked Omnichannel
  • checked Lead Nurturing
  • checked SMS Marketing
  • checked SMS Notification
  • checked Cart Recovery Automation

Specifications

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Deployment

  • img Web based
  • img On Premises
  • img Web based
  • img On Premises

Device Supported

  • img Desktop
  • img Mobile
  • img iPad
  • img Tablet
  • img Desktop
  • img Mobile
  • img iPad
  • img Tablet

Supported Platforms

  • img Windows
  • img Mac OS
  • img Android
  • img iOS
  • img Linux
  • img Ubuntu
  • img Windows
  • img Mac OS
  • img Android
  • img iOS
  • img Linux
  • img Ubuntu

Languages support

  • imgEnglish
  • imgEnglish

Question and Answers

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Product related question and answers

If I recently migrated my blog from blog.mysite.com to mysite.com/blog and have created a new property in Google Search Console for mysite.com/blog, do I also need to create a new Google Analytics 4 (GA4) property? img

No, creating a new Google Analytics 4 (GA4) property is not necessary when movin... Read more

How to build audiences based on a numeric user_property? img

To build your own audience, you should use the Audience Builder in Analytics. He... Read more

How to compare old UA data to GA4 data in the future? img

The difference can be seen in the structure of the data and how the dimensions a... Read more

See all Google Analytics Questions & Answers img
How to create a report using template in Ortto? img

To create a new report using a template in Ortto, Follow the steps given below: ... Read more

How can a user add organizations to their CDP in Ortto? img

A user can add single and multiple organizations to their CDP in Ortto. To add o... Read more

How to create a new dashboard from scratch in Ortto? img

In Ortto, a dashboard can be created from scratch, but it will appear blank unti... Read more

See all Ortto Questions & Answers img

Alternatives

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Top Alternative Products

Zoho Analytics

Zoho Analytics

Meltwater

Meltwater

ManageEngine Analytics Plus

ManageEngine Analytics Plus

HEAVY AI

HEAVY AI

See all Google Analytics alternatives img
Cronberry

Cronberry

ActiveCampaign

ActiveCampaign

Freshmarketer

Freshmarketer

Dotdigital

Dotdigital

See all Ortto alternatives img

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Google Analytics vs Ortto Comparison FAQs

Software questions,
answered

While Google Analytics offers customized features, Ortto has diverse modules. Select between Google Analytics or Ortto as per your business needs.

Both these products offer similar features but with a different approach. While Google Analytics emphasizes on user experiences, Ortto focuses on functionalities.

It all depends on the functionalities that you prefer. While Google Analytics offers add-ons along with essential features, Ortto emphasizes on customization.

No, the difference between Google Analytics and Ortto lies in terms of features and functionalities. While Google Analytics can be customized as per the user’s needs, Ortto addresses the diverse audience.

It depends upon your business requirement. Both Google Analytics and Ortto provides standard features to cater diverse industry needs.

The difference lies in terms of the user interface and functionalities. While Google Analytics is customizable, Google Analytics offers comprehensive modules.

A Quick Comparison Between Google Analytics vs Ortto

Choosing any software for your organisation is a crucial decision. As a decision maker, you must ensure that the software you choose addresses the pain points of your teams and reaps maximum benefit for you.

  • Comparison of Google Analytics vs Ortto In terms of Features
  • Comparison Between Google Analytics and Ortto In terms of Deployment Type
  • Google Analytics or Ortto: Which Is Ideal for Your Industry
  • Which Is Better? - Google Analytics or Ortto

Comparison of Google Analytics vs Ortto In terms of Features

Google Analytics includes features like Ordering Automation, Customer Segments, Data Exploration and Key Attributes. Ortto is known for functionalities like Dashboard, Landing Page Optimization, Email Optimization and Content Marketing Automation. When you compare Google Analytics vs Ortto, look for scalability, customization, ease of use, customer support and other key factors. The one which suits your business needs is the best.

Comparison Between Google Analytics and Ortto In terms of Deployment Type

While Google Analytics supports Web Based deployment; Ortto is suitable for Web Based deployment. While selecting between Google Analytics and Ortto, figure out which one of the two is compatible with your devices. This will help in reducing the hassle after implementation.

Google Analytics or Ortto: Which Is Ideal for Your Industry

Google Analytics is ideal for industries like All Industries. For All Industries, Ortto is a better choice. If you are confused between Google Analytics or Ortto, you can also check if the software has customizable modules for your industry. Industry-specific functionalities will ensure higher efficiency and ROI. However, do check for the hidden price, is any.

Which Is Better? - Google Analytics or Ortto

Google Analytics and Ortto can be used for different purposes and are well-suited for teams with specific needs. If you are looking for a platform that is easy to use, has low barriers to entry, and offers a lot of customization, flexibility, and integration options, then you must compare their specifications in detail at the time of demo. Compare Google Analytics and Ortto during demo to decide which one is best for your business.

Author: Techjockey Team

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