ActiveCampaign

Marketing Automation Software

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Freshmarketer

Marketing Automation Software

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Pricing
Industries
Features
Reviews
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Platform

Starting at

$ 15 /Monthly

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Starting at

₹ 1,499 /month

Get Best Price

All industries

All industries

Data Driven Optimization
Landing Page Optimization
Email Optimization
Content Marketing Automation
Generative AI

View all ActiveCampaign features

Social Media Automation
Frequency
Document Conversation
Dedicated IPs
Heatmaps

View all Freshmarketer features

Overall

4.4(10)

Features

4.4

Ease of Use

4.3

Value for Money

4.3

Customer Support

4.4

Likelihood to Recommend

84%

View all ActiveCampaign reviews

Overall

4.5(1)

Features

4.5

Ease of Use

4.5

Value for Money

4.5

Customer Support

4.5

Likelihood to Recommend

90%

View all Freshmarketer reviews

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pros-list-icon ActiveCampaign has become an important part of our marketing efforts. It allows me to manage email and text automations, which was previously a task that required a lot of manual effort. Posted - Jul 23, 2024

cons_icon The pricing is a concern for me. Posted - Jul 23, 2024

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pros-list-icon optimizing the performance of a website as well as nurturing customer relations Posted - Feb 01, 2021

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Deployment

Web Based
On Premises

Device Supported

Desktop
Mobile
Tablet
iPad

Operating System

Ubuntu
Windows
iOS
Android
Mac OS
Windows(Phone)
Linux

Deployment

Web Based
On Premises

Device Supported

Desktop
Mobile
Tablet
iPad

Operating System

Ubuntu
Windows
iOS
Android
Mac OS
Windows(Phone)
Linux

A Quick Comparison Between ActiveCampaign and Freshmarketer

Let’s have a detailed comparison of ActiveCampaign vs Freshmarketer to find out which one is better. Let’s discover some of the essential factors that you must consider and decide whether ActiveCampaign or Freshmarketer fits your business.

Comparison of ActiveCampaign vs Freshmarketer In terms of Features

ActiveCampaign includes features like Data Driven Optimization, Landing Page Optimization, Email Optimization and Content Marketing Automation. Freshmarketer is known for functionalities like Social Media Automation, Frequency, Document Conversation and Dedicated IPs. When you compare ActiveCampaign vs Freshmarketer, look for scalability, customization, ease of use, customer support and other key factors. The one which suits your business needs is the best.

Comparison Between ActiveCampaign and Freshmarketer In terms of Deployment Type

While ActiveCampaign supports Web Based deployment; Freshmarketer is suitable for Web Based deployment. While selecting between ActiveCampaign and Freshmarketer, figure out which one of the two is compatible with your devices. This will help in reducing the hassle after implementation.

ActiveCampaign or Freshmarketer: Which Is Ideal for Your Industry

ActiveCampaign is ideal for industries like All Industries. For All Industries, Freshmarketer is a better choice. If you are confused between ActiveCampaign or Freshmarketer, you can also check if the software has customizable modules for your industry. Industry-specific functionalities will ensure higher efficiency and ROI. However, do check for the hidden price, is any.

Which Is Better? - ActiveCampaign or Freshmarketer

ActiveCampaign and Freshmarketer can be used for different purposes and are well-suited for teams with specific needs. If you are looking for a platform that is easy to use, has low barriers to entry, and offers a lot of customization, flexibility, and integration options, then you must compare their specifications in detail at the time of demo. Compare ActiveCampaign and Freshmarketer during demo to decide which one is best for your business.

FAQs

Is ActiveCampaign better than Freshmarketer?

While ActiveCampaign offers customized features, Freshmarketer has diverse modules. Select between ActiveCampaign or Freshmarketer as per your business needs.

Are ActiveCampaign and Freshmarketer same?

Both these products offer similar features but with a different approach. While ActiveCampaign emphasizes on user experiences, Freshmarketer focuses on functionalities.

Which is better ActiveCampaign or Freshmarketer?

It all depends on the functionalities that you prefer. While ActiveCampaign offers add-ons along with essential features, Freshmarketer emphasizes on customization.

Is ActiveCampaign the same as Freshmarketer?

No, the difference between ActiveCampaign and Freshmarketer lies in terms of features and functionalities. While ActiveCampaign can be customized as per the user’s needs, Freshmarketer addresses the diverse audience.

Can ActiveCampaign replace Freshmarketer?

It depends upon your business requirement. Both ActiveCampaign and Freshmarketer provides standard features to cater diverse industry needs.

What is the difference between ActiveCampaign and Freshmarketer?

The difference lies in terms of the user interface and functionalities. While ActiveCampaign is customizable, ActiveCampaign offers comprehensive modules.