The Software as a Service (SaaS) industry in India has been steadily growing and reaching new heights year after year. A recent report has revealed that the Indian SaaS market is experiencing rapid growth in 2022, the market size has reached an impressive $13 billion, but the future holds even greater potential. According to the report, this figure is expected to double by 2025, reaching an astounding $25 billion.
Furthermore, projections indicate that by 2027 it will soar to $35 billion and skyrocket to an unbelievable $50 billion by 2030. The Indian SaaS industry is not just a thriving sector; it’s a powerhouse on the verge of a remarkable transformation. The top SaaS companies in India represent innovation, relentless dedication, and the sheer brilliance of India’s SaaS ecosystem.
So, here’s what we’re going to do together. We’ll put a spotlight on the top SaaS companies in India that are revolutionizing industries, simplifying processes, and pushing the boundaries of innovation.
A SaaS company provides web hosting solutions to organizations to cater to their specific business requirements. The range of offerings in software as a service is varied and could be anywhere from accounting, enterprise resource planning, collaboration to customer relationship management & more.
This app hosting service makes applications accessible from cloud infrastructure. Top SaaS benefits are:
The past few years have seen an exponential increase in the SaaS startups in India. The SaaS solution market was worth 407 million dollars in 2016 and has grown to $5 billion in 2020, according to Business Today.
And it is not just any industry that is growing, top B2B SaaS companies in India have touched industries like healthcare, eCommerce, BFSI, and many more. Top Indian SaaS companies like Zoho and Freshworks have grown tremendously since then.
Let’s have a look at the top SaaS companies in India that have proved their worth in the past and suggests a promising future as well.
List of SaaS companies in India
Freshworks is a leading company that provides user-friendly software solutions for businesses. Their range of tools, including Freshchat, Freshservice, Freshsales, and Freshdesk, streamline operations for more than 50,000 companies globally. With a focus on simplicity and affordability, Freshworks caters to all types of businesses to ensure customer and employee satisfaction. It streamlines the services of organizations in terms of customer support, relationship management, IT support, and HR management.
Keka stands out as a leading player in the B2B SaaS startups in India, specializing in cloud-based software solutions for HR management. With this customizable HR software, businesses can effortlessly streamline various HR tasks like payroll processing, performance appraisals, and leave management. Keka goes above and beyond by prioritizing user-friendliness and ease of use, while also offering reporting and analytics tools that offer valuable insights into HR operations.
Zoho is one the best SaaS providers and delivers a diverse suite of business, collaboration, and productivity applications. It has over 20 million users worldwide and more than 33 products to aid different requirements like sales, marketing, collaboration, support, finance and recruitment.
BYJU’S, a leading Indian edtech company, has rapidly gained popularity and success in recent years. With its innovative approach to education, BYJU’S has taken traditional classroom teaching to a whole new level. Operating in over 200 cities in India, BYJU’S has quickly emerged as a leading player in the education technology sector. With a focus on adopting innovative approaches to learning, BYJU’S offers comprehensive educational programs for students ranging from class 1 to class 12.
It aims to drive sustainable and scalable growth.
Since its humble beginning, Dukaan has become a prominent eCommerce platform in India. With its indigenous development and user-friendly features, Dukaan empowers individuals to easily create and expand their online stores without the need for technical expertise or design knowledge. From small business owners to aspiring eCommerce players, Dukaan offers a quick solution for establishing an online storefront that caters to a wide range of users.
Talview is a hiring and recruitment software development company designed for large businesses. Their Instahiring platform accelerates the hiring process and provides a range of services, such as talent acquisition, online assessments, video interviews, talent management, remote proctoring, behavioral insights, and recruitment marketing.
IBSFintech is a SaaS provider, which offers niche financial software and products specially designed to manage treasury, forex, and finances for corporates. It helps both big and small organizations to leverage the power of innovative financial solutions and effectively manage finances.
IBSFINtech, as a SaaS based company, manages the financial risks of an organisation by providing them with quick insights. The SaaS tool also allows companies to analyse and decide how they can deploy their money.
VTION is a SaaS-based media tech firm that aims to solve key problems in the media-based ecosystem. VTION can analyze trends and consumer behavior and analyze patterns across various geographies and demographics. Users can create analytics views as required and filter data as well. VTION has raised a total of ₹19.2M in funding over 1 round.
Playtonia is a SaaS company that provides a platform for online gaming. Players can register themselves as individuals or as a team. They can win and earn cash and gifts as rewards. It provides a platform for Dota 2, CS:GO, and other huge multiplayer games.
With its SaaS based platform, you can compete with anyone, anywhere and anytime. Playtonia has also built Game Certifications, e-Sport VR academy, Gaming incubation Cells, and strategies for E-sports Events.
Facilio is a SaaS company that utilizes machine learning and the Internet of things to help businesses achieve streamlined operations, sustainability, and maintenance.
Facilio helps modern-day businesses by shifting traditional facility management towards smarter, automatic, and predictive facilities. It is an early-stage venture and has also received its series A funding worth Rs. 6.4 million.
Hippo Video provides a video customer experience platform that helps businesses engage with the right audiences through personalized videos. This helps accelerate conversions to a huge extent. It got a seed funding of 1.5 million dollars and it has two rounds of funding till now.
Hippo Video has numerous users globally and is backed by KAE Capital and Surge Ahead. It leverages both machine learning and AI to help businesses create and provide analytics for videos.
Klenty is a SaaS product which helps increase sales engagement. Users can set automatic follow-ups and send personalized emails. Klenty is a software product that helps Inside Sales teams to scale their outreach and follow-up processes.
It automates the process of reaching out to potential customers. Klenty works with leading CRM apps and offers features such as duplicate detection, email engagement metrics, prospects database, email engagement metrics, and A/B testing.
Paperflite helps businesses manage their content across different departments to strengthen marketing efforts. The company also boosts the efforts of inside sales and filed sales teams of any organization by helping them organize documents. Paperflite has raised 400K dollars in round 1 of seed funding.
Qubole is a cloud-based service provider, which provides deep analytics and machine learning for big data files. Their software is designed for processing different types of data such as semi-structured, structured and unstructured ones thereby enabling quick data activation process for its end users.
You can extract deep insights and create AI applications after processing big data through software solutions developed by Qubole.
Capillary Technologies provides customer engagement and eCommerce platforms for brands and retailers. Capillary Loyalty product of this SaaS company provides management solutions to help companies transform into successful online marketplaces.
Businesses can enhance sales, customer engagement and product reach through various marketing channels provided by this technology such as mobile apps, social media features and other marketing channels.
Chargebee is one of the leading SaaS companies offering reporting, analytics, and intelligent insights for devising growth-based strategies. It also provides gap-proof financial analysis for examining refunds, payments and credit notes.
The PCI-compliant checkout with plug-and-play integrations is used for increasing subscription revenue as well as maximizing recurring payments.
HackerRank SaaS company is trusted by tech managers and recruiters to assess the developer skills of prospective employees. Detailed reports, automatic scoring system, code diff, and git history are major functioning areas of the software provided by HackerRank. You can also look into some of the top hackerrank alternatives!
Its SaaS products are also used for analysing data science, full stack, DevOps, the front and back-end roles. It also supports linting, multiple files, auto-complete and debugging.
Ziplr is a social media marketing cloud-based model meant for conversion tracking and post-scheduling at one place. The platform uses data analytics and data visualization for improving brand re-call, online branding and visually representing data related to customers. You can also use Ziplr for gathering statistics related to the distribution of a website.
Unbxd is trusted by e-commerce companies for suggesting relevant products based on the preferences of customers for not only increasing the sales but also the profit margins for the enterprise in question. Personalised shopping solutions are the core functional area of the software for which it utilises powerful algorithms.
Improved customer retention, better product delivery and increased product value are the prime benefits of using software from Unbxd.
Hotelogix is one of the most trusted and amongst the best SaaS companies, which deals in a management system for organising multiple POS outlets with the help of a single dashboard.
Cloud-based technology is used for setting up point of sale outlets to help manage such businesses as restaurants, spas, mini bars and travel desks. Their POS system is further useful for organising fast selling products as featured items for easy sale to guests.
FourKites provides network solutions for effective supply chain management. Core platform and multi-modal coverage are prime instruments used for orchestrating supply chain processes. The platform is based on predictive insights and real-time information for quick decision-making.
Moreover, you can use the live platform data for calculating active loads, predicting shipment delays and identifying potential exception management savings.
CloudCherry is a customer experience management tool that uses journey mapping for measuring customer experiential data. The software most importantly brings the relevant customer data under one single platform for better decision making and improving customer experience.
Predictive analytics and integration with customer engagement models are the core features of their software.
Kloud Connectors lets you select any of the best clouds available for automating your business operations. The feature also allows you to select a payment plan, monthly or annual, which can be canceled anytime.
You can utilize the custom connectors provided by one of the best SaaS companies in India to suit your business needs. Additionally, you can schedule the sync timings for the daily automatic syncs.
Nextiva is a business communications and VoIP platform deployed for connecting customers & teams at one central location. The cloud communications SaaS company also supports helpdesk, text messaging, video conferencing, and sales CRM solutions.
With support from robust customer management modules, Nextiva’s SaaS tools can also be used for screen sharing, cloud connection, and checking phone presence.
Parallels is a cross-platform solution helping businesses access services required by them on any operating system or device. The software as a service company through its remote desktop platform makes it possible to run applications on any device in any location.
The virtualization software company offers toolkit for running all kinds of applications.
Solarwinds IT infrastructure management software is deployed for monitoring IT environment in hybrid and cloud model. As one of the best SaaS providers, the Solarwinds SaaS company supports database performance analyzer for optimizing database performance. Solarwinds also supports performance monitor for multivendor networks.
LeadSquared is a leading CRM and marketing automation software that provides businesses with the tools they need to streamline their sales and marketing processes. One of the key features of LeadSquared is its lead management capabilities, allowing users to capture, nurture, and convert leads effectively. This helps businesses improve their lead-to-customer conversion rates and drive revenue growth.
What sets LeadSquared apart from other CRM software is its focus on automation. With LeadSquared, businesses can automate various tasks such as lead capturing, scoring, nurturing, and follow-ups. This not only saves time but also ensures that leads are not lost in the pipeline due to lack of timely action.
InVideo is a powerful online video creation platform that allows users to easily create professional-quality videos for various purposes. With its user-friendly interface and extensive library of templates, clips, images, and music, InVideo makes it possible for anyone, even without prior video editing experience, to create stunning videos in minutes. Whether you want to create engaging social media videos, promotional advertisements, tutorial videos, or anything in between, InVideo provides a wide range of tools and features to bring your ideas to life.
VWO is a well-known software-as-a-service (SaaS) firm that provides effective solutions for recognizing and capitalizing on growth prospects. The company assists various organizations by supporting their marketing, engineering, product development, user experience, and analytics efforts. VWO goes beyond being a mere technological platform; it boasts a dedicated group of designers, writers, and strategists who specialize in conversion optimization. Together, they collaborate with clients to create powerful strategies that drive impactful conversions.
The growth of SaaS companies has been tremendous in the last few years, and the numbers are going to reach the sky in the years coming ahead. There are several Indian SaaS startups like Vtiger, Bevywise, and Capillary that have already taken its business globally and there are many others in the line. This proves that SaaS is the future of all processes.
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