Printful vs Printify: Which One is Better for Your Print-on-Demand Business?

Are you tired of the high upfront costs of printing equipment? Do you want an easy solution for navigating shipping logistics and managing customers for your online print store? The print-on-demand (POD) business model can help you do all without any hassle. It lets you create, print and sell custom products online.
But choosing between the best print-on-demand platform is crucial. Printful and Printify are two leading POD services. These software allows you to design, print, and sell custom merchandise through your online store or e-commerce marketplaces like Amazon, eBay, or Etsy. In this blog, we’ve explored the key differences between Printify and Printful to help you choose the POD platform that best suits your needs.

Printful
Starting Price
Price on Request
Key Points to Compare:
- Product Range (Product catalogue and Shipping rates for domestic and international orders)
- Customisation Options (Custom branding and packaging features)
- Quality of Prints (Product line quality at in-house production facilities and supplier network)

Printify
Starting Price
$ 29.00
Basis | Printful | Printify |
Business Model | Manages production in-house and with global partners | Acts as a middleman between POD sellers and printing providers |
Fulfillment locations | USA, EU (Spain, Latvia), UK, Australia, Japan, Canada, Mexico, and Brazil | Australia, Canada, China, Czech Republic, Germany, Latvia, Netherlands, Poland, Slovenia, Spain, United Kingdom, United States |
Product Catalog | 374 | 1300+ |
Categories | 91 | 58 |
Shipping | Generally has more consistent shipping times (2-6 business days) | Offers express delivery for some products (2-5 business days) |
Warehousing Services | Yes | No |
Customisation | Neck labels, pack-ins, custom packaging, white-label tracking page and logos | Neck labels, custom packaging inserts, gift messages |
Integration | Etsy, Shopify, Amazon, BigCommerce, eBay, Squarespace, Prestashop, Wix, WooCommerce, TikTok Shop, Custom API Integration, Webflow, Ecwid, Big Cartel, Weebly, Adobe Commerce, Gumroad, Nuvemshop, ShipStation, Shift4shop, Launch Cart | Etsy, Shopify, Amazon, BigCommerce, eBay, Squarespace, Prestashop, Wix, WooCommerce, TikTok Shop, Custom API Integration |
Pricing | Printful Pricing Plans | Printify Pricing Plans |
Which is Best for Creators, Artists, and Entrepreneurs—Printful or Printify?

To find out which print-on-demand software is best for you, examine below mentioned points in both Printify and Printful.
Artwork Handling: Printful offers a “Smart Image Tool” that uses AI to automatically upscale images for printing. To ensure higher quality results, it uses an in-house facilities business model and provides embroidery with DTG printing.
In comparison, Printify introduced a generative AI image generator in 2023 to create designs. It gives an AI-powered quality control system that scans and evaluates the product’s quality using image recognition. This platform offers standard embroidery with 14 colours in a maximum of 6 per design.
Shipping Speed & Costs: Printful is known for consistent shipping times, whereas Printify offers express delivery options for some products. Printify’s shipping times in the US are 2-5 business days, while Printful’s delivers in between 2-6 business days.
Printify also stands out with more than six times as many print providers and the lowest cost t-shirt, i.e., $7.63 as compared to Printful’s $7.79. It offers greater flexibility and a larger network of fulfilment.
Integrations with eCommerce Platforms: Both platforms integrate with popular online marketplaces like Etsy, Amazon, and eBay. However, Printful has an edge with a wider range of e-commerce platform integrations, including one for Walmart, Storenvy, Adobe Commerce, and Gumroad. It is beneficial for creators looking to expand their reach.
Printful
Pros
- Higher print quality
- High-quality branding options
- Wide product selection
- Warehouse services
- Fully-fledged mobile app for both iOS and Android
Cons
- Higher base prices
- Limited customisation in certain area
Printify
Pros
- More affordable products
- Greater flexibility with production partners and vendor choices
- Free plan that supports up to 5 stores and unlimited product designs
Cons
- Slightly less consistent product quality
- Fewer branding options
The Cost Breakdown: Printful vs Printify

When choosing between Printify vs Printful, consider base product costs, additional expenses, and price variations across different product categories
- Base Product Costs: Printify is perfect for companies looking for affordable goods because it provides competitive pricing through its extensive network of print providers. In contrast, Printful operates its in-house fulfilment centres, which can lead to higher base product costs.
- Additional Expenses: Both platforms offer worldwide shipping. However, Printify’s diverse network may result in varying shipping rates depending on the chosen print provider. In contrast, Printful’s in-house fulfilment centres provide more predictable shipping costs and times.
- Price Variations: Prices for different product categories, such as t-shirts, mugs, and posters, vary between the two platforms. For instance, a Bella & Canvas 3001 t-shirt costs $9.11 on Printify and $9.49 on Printful. For a t-shirt, Printify charges $3.99, while Printful charges $4.69. These differences can impact your profit margins.
Further, Printify and Printful offer free and paid plans with additional features mentioned below:
Basis | Printful | Printify |
Plans | Printful Free and Printful Growth | Printify Free, Printify Premium and Printify Enterprise |
Billed Monthly | Growth: $24.99/month | Premium: $29/month; Enterprise: Price on request |
Billed Annually | NA | Premium: $24.99/month; Enterprise: Price on request |
Additional Services and Tools | MerchShare, Product transfer assistance, e-commerce photography and Quick Stores | Product transfer assistance and Quick Stores |
How to Choose Between Printful and Printify Based on Your Business Needs?
You can choose Printify or Printful as per your requirements. Some common pain points are listed below for easy comparison between both Dropsipping software.
- Prioritising Product Quality: Printful is the stronger choice.
- Cost-Sensitive Users: Printify is the best choice.
- Needing Fast, Global Shipping: Printify has more than six times as many Print Providers with fulfilment centres.
- Considerations for Scalability: Printful gives you far more options for creating product mockups.
Printful vs Printify – What Do the Users Say?
User reviews of Printful products suggest it has the edge over Printify when it comes to customer satisfaction with print quality.The iOS app for Printful has a great reputation among users. However, Printify reviews are giving tough competition to Printful, with a current rating of 4.4 out of 5.
It provides faster shipping and more affordable purchase plans, suited better for individual artists and small businesses.
Jasmeet is a bilingual content writer with proven expertise in creating B2B content across digital and print platforms to support Sales & Marketing. She is a dynamic content specialist with 4+ years of experience collaborating with industry giants like X, Unilever, Yell UK, Tej Bandhu Group, and Veoci... Read more