Top 11 Pictory AI Free Alternatives & Competitors in 2024

Top 11 Pictory AI Free Alternatives & Competitors in 2024-feature image
September 27, 2024 18 Min read

Pictory AI is an amazing video maker that uses artificial intelligence to convert the text content into engaging videos. Whether you want to customize your videos or want to populate subtitles for your video, Pictory AI can do this all.

However, it comes with its own set of limitations. It does not let you create AI avatars and does not provide any in-built cloud storage. Moreover, it offers only 15k audio tracks and is a completely paid tool. However, there are Pictory AI alternatives that offer these features for free.

In this article, we will enumerate upon some of the best Pictory AI alternatives that are free to use and offer amazing features to streamline and enhance your video editing procedure.

What Features to Look for in Free Pictory AI Alternatives?

Any free Pictory AI alternative should offer real-time collaboration to work on creative projects. It should also offer integration with social media platforms to publish videos directly. In addition, here are some other essential features that should be there in a Pictory AI alternative.

  • Text-to-Video: A free Pictory AI alternative should have the feature to convert your text script or blog post into a video automatically.
  • Templates: The video editing software should offer a library of pre-made templates to edit and customize your videos in a hassle-free manner.
  • Video Editing Tools: Choose a Pictory AI free alternative that provides video editing capabilities like trimming clips, adding text overlays, transitions, etc.
  • Media Library: The Pictory AI alternative you want to use must provide access to a free stock library of images, videos, and music that you can use in your videos
  • Video Branding Options: Select an alternative that also lets you add the company logo and brand colors to personalize your videos.

Why Should You Choose Free Alternative for Pictory AI?

Pictory AI is a great video editor that you can use to create, edit, and customize videos. However, it is a paid tool and therefore, not every video editor can afford it. Due to this, many users look for free Pictory AI alternatives to get advanced video editing features for free.

For example, HeyGen is a free video editing tool that lets you create AI avatar for videos whereas Pictory AI does not support it. Similarly, with Steve AI, you can export your videos in 720p for free whereas it is a paid option in Pictory AI.

Additionally, it does not offer any built-in cloud storage space, which you get for free in InVideo. These are some of the reasons why people prefer alternatives to Pictory AI. Let’s look at some of the most famous Pictory AI free alternatives that you can use to streamline video editing procedures.

11 Best Pictory AI Free Alternatives in 2024

Let’s look at the free Pictory AI alternatives that are free to use. The products are listed along with their features, end users, benefits, pricing, etc. By comparing these parameters, you will be able to find right video editor for yourself.

1. RunwayML: Best for streamlining the video editing procedure

RunwayML AI Tool

RunwayML is a popular video editor that uses machine learning to accelerate video editing procedure. It provides a user-friendly interface and a variety of pre-trained models to perform tasks like image generation, style transfer, object detection, and more.

This alternative to Pictory provides AI-based tools to create and edit multimedia content like images, videos, audio, etc.

Top Features of RunwayML

  • Generates videos with text prompt
  • Eliminates people and objects from painting via Inpainting
  • Adjusts the video depth
  • Transcripts the video into text
  • Automatically removes background noise from videos

Who Can Use RunwayML?

RunwayML is generally used by artists who want to explore AI’s creative possibilities. It helps them experiment with AI models in areas like image and video creation, music generation, etc.

This Pictory AI alternative is suitable for designers and artists who want to integrate AI and machine learning into their creative procedure.

How to Use RunwayML?

In RunwayML, you can generate pre-trained machine learning models for different uses. For example, you can create an ML model that can generate photorealistic images or their captions.

Pros and Cons of RunwayML

  • RunwayML offers cloud storage to access projects from anywhere.
  • You can also collaborate in real time with other members to work on projects.
  • You do not get blog to video functionality with this video editor.

Platform: Web based and it supports all major operating systems

Free Trial: Not available

Runway ML Pricing: Free plan available | Paid plan stars from INR 1,244.87/user/month

2. Rephrase.ai: Best for text to video generation

Rephrase.ai is synthetic video creation software that uses generative AI technology to create hyper-personalized professional videos in 100+ languages. With it, you can create marketing videos with several AI avatars to promote your brand.

This Pictory AI alternative can also be used for creating personalized videos for internal communication and event invitations.

Top Features of Rephrase

Who Can Use Rephrase?

Businesses, entrepreneurs, and marketers can use it to create engaging learning videos and marketing campaigns.

How to Use Rephrase?

Pick or create your avatar, write your video script, add background music, visuals, etc. After adding these, your AI video will be created.

Pros and Cons of Rephrase

  • You can create videos in 100+ languages for global reach.
  • Rephrase videos with accurate lip sync.
  • AI avatars are limited.

Platform Availability: Compatible with multiple operating systems

Free Trial: Available

Pricing of Rephrase: No free plan available | Paid plan stars from INR 2,076.76/month

3. InVideo: Best for creating social media videos and ads

InVideo is a close pictory ai free alternative

InVideo is a web-based video creation platform that allows users to create professional-looking videos for various purposes, such as marketing, social media, presentations, and more.

This Pictory AI alternative offers a range of customizable templates, a library of stock footage, images, and music, as well as editing tools to help users create engaging videos even with minimal video editing experience.

Top Features of InVideo

Who Can Use InVideo?

InVideo video editor is generally used by media and small businesses, content creators and marketers working in creative field. It helps them create engaging videos for multiple social channels like Facebook and Instagram.

How to Use InVideo?

Choose a video template and add text. Next, add and edit storyboards and trim the video timeline. After that, add video transitions and music. Next, add voice over in videos, and your video will be ready by now.

Pros and Cons of InVideo

  • This Pictory free alternative offers 6000+ video templates for quick video creation.
  • It lets you create watermark free videos.
  • Its auto voice-over feature might sometimes produce robotic-sounding voices.

Platform Availability: Mac, Windows, and Linux

Free Trial: Not available

Pricing of InVideo: Free plan available | Paid plan stars from INR 1,245.67/month

4. HeyGen: Best for creating sales and e-learning videos

HeyGen (previously Movio) is an AI video generator that utilizes generative AI to streamline and automate video creation procedures. It provides AI avatars, 300+ voices and templates to create videos for different use cases including sales, learning and development, healthcare, etc.

Top Features of HeyGen

  • Offers 100+ avatars to create videos
  • Generates scripts with GPT4 Script Writer
  • Creates videos quickly with 400+ templates
  • Automatically removes or changes background

Who Can Use HeyGen?

HeyGen is suitable for organizations across several industries. A small business owner can use it to create captivating marketing videos, or an educator can get it to create learning videos.

How to Use HeyGen?

To create videos with HeyGen, you need to select your avatar or create one of your own. Next, you need to add your video script along with visuals and music. Lastly, click submit and your video will be created

Pros and Cons of HeyGen

  • You can work on unlimited video creation projects even with its free plan.
  • This alternative to pictory can also export videos in bulk.
  • HeyGen can be overwhelming to use for beginners.

Platform Availability: It is web based and supports all major platforms

Free Trial: Available

Pricing of HeyGen: Free plan available | Paid plan stars from INR 2,491.22 /month

5. Synthesia: Best for generating videos with human-like presentators

Synthesia is one of the most popular Pictory AI alternatives

Synthesia is one of the most popular Pictory AI alternatives that lets you develop high quality videos with several voiceovers and AI Avatars.

It can be used to create sales enablement videos, educational videos, customer videos, and so on. It offers 10M+ stock images, videos, icons, etc., from Shutterstock and Icons8 to customize your videos.

Top Features of Synthesia

  • Provides 120+ voices and accents
  • Supports addition of micro gestures to avatars
  • Provides AI assistant to generate scripts
  • Creates video transitions automatically

Who Can Use Synthesia?

Businesses, YouTubers, course creators, bloggers, freelancers, etc., can use Synthesia to develop high quality videos.

How to Use Synthesia?

Create a video script and select a video template or create your own. Next, select an AI avatar, paste the script and develop a voiceover. Next, edit, generate, and publish your videos.

Pros and Cons of Synthesia

  • You can create your own avatar with its in-built avatar creator.
  • Synthesia lets you create videos in 120+ languages to expand your global reach.
  • The real-time collaboration feature is only supported in its enterprise plan.

Platform Availability: It is web based and supports Google Chrome and Microsoft Edge browsers

Free Trial: Available

Synthesia Pricing: No free plan available | Paid plan stars from INR 1,826.99/month

6. VEED: Best for creating social media videos

VEED.io is another popular Pictory AI alternative that allows you to edit videos quickly and easily. Veed also provides a range of advanced editing features, including the ability to add transitions, overlays, and animations to videos. It supports a variety of file formats and offers options for exporting edited videos in high quality.

Top Features of VEED

  • Splits, trims, and crops videos
  • Optimizes videos for different social media platforms
  • Adds music visualizers to your videos
  • Automatically removes background noise from videos

Who Can Use VEED?

Veed is popular among content creators, marketers, and businesses for its convenience and versatility in creating professional-looking videos without the need for extensive editing skills.

How to Use VEED?

Upload any video to the VEED and add multimedia elements to it. Next, use video editing tools to edit your videos. After that, optimize and customize your video. If satisfied, share or export your video.

Pros and Cons of VEED

  • This video editing tool also supports automatic subtitle generation for videos.
  • You can export videos in 4K quality.
  • Veed’s layer-based editing feature is a bit complicated to use.

Platform Availability: Mac and Windows

Free Trial: Available for 3 days

VEED.io Pricing: Free plan available | Paid plan stars from INR 1,826.99/month

7. Lumen5: Best for converting audio clips into videos

Lumen5 video creation platform

Lumen5 video creation platform uses artificial intelligence to automate the process of turning text content into engaging videos. It enables users to add text, and automatically generates video content by matching the text with relevant visuals, animations, and background music.

Lumen5 is commonly used for creating marketing videos, social media content, educational videos, etc. It offers a user-friendly interface that doesn’t require advanced video editing skills.

Top Features of Lumen5

  • Enables you to create and customize your templates
  • Render videos in high definition
  • Publishes your videos with your brand name
  • Offers free media library for videos
  • Provides monthly credits to use Shutterstock media

Who Can Use Lumen5?

Lumen5 is used by almost 100,000+ businesses, especially marketing agencies. It is also used by independent content creators who do not have enough technical video editing experience to create HD videos.

How to Use Lumen5?

Choose a video template or upload your script in Lumen5. After that, a video will be created that you can edit by adding music, media, and theme as per your video requirements. A video will be created that you can publish and share anywhere.

Pros and Cons of Lumen5

  • Lumen5 automatically generates captions for your videos.
  • It offers an extensive icon library that provides multiple icons for your professional-looking videos.
  • When you review video, it lags a bit.

Platform Availability: It is web based and supports all major platforms

Free Trial: Not available

Pricing of Lumen5: No free plan available | Paid plan starts from INR 2,406.96/month

8. Descript: Best for creating video podcast videos

Descript is a multimedia editing platform that allows users to edit audio, video, and text in a unified interface. It offers features like transcription, audio and video editing, screen recording, and collaboration.

Descript also allows you to edit audio and video by editing text, making it easy to rectify mistakes and change content with a simple text-based interface.

Top Features of Descript

  • Converts lousy recordings into studio quality easily
  • Creates a digital voice profile that you can use in videos
  • Collaborates with others in real-time on projects
  • Publishes generated videos and audios anywhere anytime
  • Removes silence and adds crossfades in podcasts

Who Can Use Descript?

It is most suitable for content creators who want to edit and publish videos without spending much time on editing.

How to Use Descript?

Add the raw video in Descript and take out the video sequence you want to edit. Next, refine video editing tools and add animation, shapes, transitions, etc. Further, add music and review your video once. Once satisfied, you can import this video.

Pros and Cons of Descript

  • Its audio enhancer is quite easy to use.
  • Descript lets you edit your script scene by scene.
  • This software lags when used on small devices.

Platform Availability: Windows

Free Trial: Not available

Pricing of Descript: Free plan available | Paid plan starts from INR 1,245.94/month

9. Fliki: Best for converting text into videos

Fliki is one of the best pictory ai alternatives available in India

Fliki is another Pictory AI alternative that you can use to generate captivating videos with professional voiceovers and AI avatars.

You can perform multiple tasks with it like converting tweets into video, generating AI art, and creating watermark free videos. Fliki can also be used for translating your video content into different languages.

Top Features of Fliki

  • Converts blogs into videos
  • Provides AI avatars for videos
  • Automatically summarizes video content
  • Generates realistic voice cloning
  • Creates podcasts and audiobooks

Who Can Use Fliki?

Marketing and social media team use it to create captivating videos. Educators can use it to create visually appealing videos. eCommerce businesses use it to create product videos for marketing.

How to Use Fliki?

Create a file for your video and add the video you want to edit. Next, select the voiceover and insert the script. After that, you can customize the video and add background music. Once done, you can download or export your video.

Pros and Cons of Fliki

  • It automatically translates your videos in 75+ languages.
  • Fliki provides royalty-free stock media that you can incorporate in your videos.
  • Fliki free plan provides limited credits.

Platform Availability: Windows and Mac

Free Trial: Not available

Pricing of Fliki: Free plan available | Paid plan starts from INR 664.42/month

10. Steve AI: Best for creating live animations

Steve AI Video generator helps in generating live videos and animations via scripts. With it, you can create a collaborative workspace, customize your videos with multiple options, create talking heads videos with AI avatars, and export videos in 4K resolution.

With its gaming assets, you can change characters into plus sized and different ethnicities for your video games.

Top Features of Fliki

Who Can Use Steve?

Steve AI can be used by marketers and advertisers to create engaging video ads, product demos, etc. Educators and trainers can use this software to develop interactive video lectures, tutorials, and learning materials.

How to Use Steve?

Login to the software and create engaging video script. Next, select a suitable template to match your video use case. Review the video and add digital avatar from the library. Next, edit avatar impressions and actions. After this, your video is ready to export or publish anywhere.

Pros and Cons of Steve

  • You get multiple video styles with Steve.
  • Steve also provides AI blog summarizer to summarize your blog content for videos.
  • The voiceover quality of this video editor is not up to the mark.

Platform Availability: It is web based and supports all major operating systems

Free Trial: Available

Steve Pricing: Free plan available | Paid plan starts from INR 1,245.86/month

11. Wave Video: Best for free video editing

Wave Video

Wave Video is a comprehensive online video maker platform that enables you to create professional-looking videos for marketing, social media, and education. This Pictory AI free alternative offers a wide range of features like a vast library of royalty-free assets, customizable templates, thumbnail maker, editing tools, etc

Wave Video enables users to produce high-quality videos quickly and efficiently, making it a popular Pictory AI alternative for businesses, marketers, and content creators.

Top Features of Wave Video

  • Creates captions and subtitles for videos
  • Streams videos live on 10 channels
  • Supports video hosting with watermark
  • Removes background in images
  • Supports streaming of prerecorded videos

Who Can Use Wave Video?

Wave Video is used by content creators, marketers, or individuals who are willing to enhance their video marketing efforts. It helps them to create professional looking high-quality videos quickly.

How to Use Wave Video?

Select the video you want to edit and choose the editing format. Next, add video effects, text effects, stickers, GIFs, etc. After that, add background music to your videos. Lastly, save and share your video in a desired format.

Pros and Cons of Wave Video

  • It provides a stock library of 200M assets and Templates.
  • You get 500GB storage for video hosting with Wave Video.
  • Users have reported that sometimes audio does not sync properly with video.

Platform Availability: Windows, Ubuntu, Android, iOS, etc.

Free Trial: Not available

Wave Video Pricing: Free plan available | Paid plan starts from INR 1,659.55/month

Compare Top Pictory AI Alternatives Free

Let’s look at some of the best Pictory AI alternatives to create captivating videos based on pricing, video templates, supported OS, HD video export quality, language supported, etc.

MetricsRephraseInVideoHeyGenSynthesiaWave Video
PricingNo free plan available | Paid plan stars from INR 2,076.76/mFree plan available | Paid plan stars from INR 1,245.67/mFree plan available | Paid plan stars from INR 2,491.22/mNo free plan available | Paid plan stars from INR 1,826.99/mFree plan available | Paid plan starts from INR 1,659.55/m
Video TemplatesYes5000+400+60+ templates1,000+
Supported OSCompatible with multiple operating systemsMac, Windows, & LinuxWeb based and supported all major platformsWeb based & supported Google Chrome & Microsoft Edge browserWindows, Ubuntu, Android, iOS, etc.
HD Video ExportYes1080p resolution4K1080p resolutionMP4 HD
Language Supported100+ languagesEnglish13 languages120+ languages15+
languages

Which Industry Can Use Pictory AI?

Pictory AI is a popular video editing tool that you can use to speed up your video editing process. It is widely used in advertising to create promotional product videos.

The education sector uses it to create interactive lecture videos for students. Let’s look at some other use cases of Pictory AI in different industries.

  • Marketing and Advertising: Within this industry, Pictory AI can be used to create engaging video ads from blog posts, website copy, etc. It can also help in generating product videos.
  • Education: Educators can use this tool to generate explainer videos for online courses, training videos for employees, and interactive presentations and lectures.
  • E-commerce and Retail: E-commerce and retail businesses use Pictory AI to create product demos and reviews, embedded purchase link videos, promotional videos for sales and campaigns, etc.
  • Media and Entertainment: Content creators working in entertainment industry use this video editor to generate video snippets and trailers for upcoming content, convert written articles into visually engaging news reports, etc.

How We Tested Free Alternatives for Pictory AI?

There are multiple free alternatives for Pictory AI that provide the same video editing features for free. However, out of several alternatives which one should you choose?

To help you choose the right video editor, we have compared Pictory AI alternatives based on several metrics like their pricing, features, benefits, free trial, supported platforms, and so on.

While we compared them, we have especially considered features like script to video creation, blogs to video creation, video editor, video highlights creator, music editor, and so on. Most of the listed video editors provide these functionalities for free whereas some charge you to use their advanced features.

Conclusion: Which is the Best Alternative to Pictory AI?

Pictory AI is a great tool to create and edit professional videos. However, it does not offer a free version and has its own limitations. Therefore, people look for Pictory AI alternatives.

Based on the feature comparison like video export quality, video formats supported, and video publishing, Runway ML, InVideo, and HeyGen are some of the best Pictory AI alternatives. They offer a free plan and more advanced features than Pictory AI.

  1. Is there a free version of Pictory AI?

    No, there is no free version of Pictory AI. However, it offers a free trial to try the software before buying it.

  2. What is better than Pictory AI?

    There are some free video editors that are better than Pictory AI in terms of features they offer. Some of the popular ones include Rephrase, InVideo, HeyGen, Synthesia, Veed, etc.

  3. How to use Pictory AI in free?

    Although Pictory AI does not offer any version, but you can try it for free with its free trial.

  4. Which is better, Pictory or InVideo?

    Pictory AI is quicker, smoother, and very user-friendly as compared to InVideo. Moreover, its music library is very extensive as compared to InVideo.

Written by Varsha

Varsha is an experienced content writer at Techjockey. She has been writing since 2021 and has covered several industries in her writing like fashion, technology, automobile, interior design, etc. Over the span of 1 year, she has written 100+ blogs focusing on security, finance, accounts, inventory, human resources,... Read more

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