7 Marketing Hacks for Start-Ups on a Shoestring Budget
By Aditi Lohia . September 18, 2023
Marketing is to a brand what oxygen is to the human body. It takes your brand to the masses in the first place and makes sure...
Marketing Vs Advertising: Which Will Work for Your SaaS Product
By Rajan Rauniyar . August 4, 2023
While most people use the term marketing and advertising interchangeably, there is a big difference between the two. Marketing is a lot more than just creating...
How to Improve Google Rankings with a Strategic Content Marketing?
By Riya Pathak . May 29, 2023
Content marketing in today’s times has become the tool to leave your readers with some insightful content and encourage them to complete their purchase from you....
5 Ways You Can Use Psychographics in Marketing
By Surjodeep Bose . May 16, 2023
Since time immemorial, marketers all over have tried to crack the code to a successful marketing campaign. And while demographics is an important metric of any...
How to Improve Your Video Marketing?
By Surjodeep Bose . February 2, 2023
Videos have become a popular form of content consumption. Its ease of viewing, as opposed to reading, has driven video viewership into billions. This has not...
Tips to Make Your WhatsApp Advertising Campaign Successful with iRocket
By Isha Lamba . January 27, 2023
WhatsApp is a widely used messaging app with more than 2 billion monthly users as of October 2020. Surprisingly, only 7% of marketers are including WhatsApp...
How Can SaaS Companies Drive Growth with Word of Mouth Marketing
By Rajan Rauniyar . December 15, 2022
In a world where we are constantly bombarded with advertisements on our screen, hearing about a product or service from a friend or family member carries...