By Surjodeep Bose . January 9, 2024
CRM’s popularity as a viable business function is growing rapidly. In a highly competitive market, CRM helps companies stay relevant and find ways to stay ahead...
By Mayank Dixit . January 9, 2024
CRM referring to customer relationship management is a tool to help companies efficiently manage relations with customers as well as draw analysis regarding sales made from...
By Shubham Roy . August 31, 2023
Summary: When it comes to customer relationship management (CRM), two terms often come up: CRM and eCRM. While both aim to enhance customer satisfaction, there are...
By Varsha . August 23, 2023
Summary: eCRM tools are a great option to extract customer data from multiple channels and use this data to create sales and marketing campaigns. Let's learn...
By Varsha . July 7, 2023
Summary: CRM in marketing can be leveraged to segment the audience for developing personalized marketing campaigns. Let's learn about other benefits of using CRM in marketing...
By Namrata Samal . June 22, 2023
Summary: A CRM solution helps you empower your business by allowing you to manage and control all the processes involved within your business. This article explains...
By Rajan Rauniyar . June 15, 2023
Boosting sales is the only way to increase profitability for most companies. While aggressive marketing, quality products, and lower prices could lure your customers, it only...
By Gargee Goswami . May 10, 2023
A research by Cap Gemini Ernst & Young states that 70% of CRM initiatives fail to achieve their expected objectives. Another research by Meta Group highlighted that maximum...
By Somya Gupta . April 12, 2023
If we look at the available data on WhatsApp usage, you would be amazed to know how the two billion active WhatsApp users use this chat tool for...
By Mayank Dixit . April 12, 2023
An unspoken rule that all successful businesses follow is that the customer is always right! But ask yourself honestly, how many customers feel that the service...
